Kathy Pattison Email and Phone Number
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Energetic, creative, resourceful, and resilient marketing leader who is an expert at developing focused and effective go-to-market strategies to drive revenue growth. With an ownership mindset, I embrace the challenges of helping to build a new venture from the ground up, leading a company through its next stage of aggressive growth, or preparing for a potential exit. My experience across many industry sectors spans SaaS, hardware and software, niche to mass appeal, B2B, consumer and channel, both domestically and globally. I think and plan strategically and analytically, but am highly intuitive and know when to follow my gut. With a high EQ, I have a track record of recruiting, mentoring, and retaining remarkable people, plus I am equally comfortable rolling up my sleeves and getting to work. I am skilled at building and managing the sales and marketing tech stack as well as creating budgets and systems to manage resources effectively, be it limited spend from a small seed round or a multi-million dollar budget. Throughout my career, I have had the privilege of working with exceptional individuals and companies, navigating through periods of high growth as well as tough times. I thrive in driving growth that puts companies on the map.
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Fractional Marketing LeaderKatapult Marketing AdvisorsBoston, Ma, Us
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Marketing AdvisorIncompass Labs Dec 2024 - PresentContributing to this early-stage startup by leveraging my expertise across the entire marketing spectrum, from strategy to execution. My work ranges from developing compelling positioning and messaging to establishing a robust sales and marketing tech stack to drive growth and operational efficiency. -
Angel InvestorTbd Angels Aug 2024 - PresentBoston, Ma, Us -
Fractional Marketing LeaderKatapult Marketing Advisory Mar 2016 - Present
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Marketing ConsultantWellbridge Health Feb 2024 - Jul 2024Pittsburgh, Pennsylvania, Us -
Chief Marketing OfficerMogul Feb 2023 - Aug 2023New York, Ny, UsMarket repositioning, thought leadership, sales & marketing alignment, content development, demand generation, event management, Account Based Marketing (ABM), expense control, marketing operations, marketing team management -
Chief Marketing Officer And Global Head Of SalesKaarta Oct 2018 - Mar 2023Pittsburgh, Pa, UsGo-to-market strategy, global positioning and branding, content, communications, thought leadership, PR, product marketing, partner marketing, trade shows/events, demand generation, social, marketing operations, budgeting, and managing a team of four.Expanded role after post-pandemic downsizing included global sales, channel management, forecasting & financial modeling, and acquisition strategy. -
Marketing ConsultantKaarta Oct 2016 - Oct 2018Pittsburgh, Pa, UsRebranding, visual and verbal messaging development, marketing tech stack build-out, product launches, trademark protection, and trade show/event marketing.
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Marketing ConsultantTestive Jan 2017 - Jun 2018Boston, Massachusetts, UsB2C Ed-tech | Brand strategy, value creation, positioning, persona development, communications, and incentive programs. Led development of website overhaul. -
Marketing ConsultantEcovent May 2016 - Aug 2016Boston, Ma, UsD2C and B2B smart building tech | Go-to-Market strategy, channel strategy, positioning, and marketing team roles & responsibilities. Mentored marketing staff. -
Global Svp MarketingFiksu (Acquired By Pe Firm) Dec 2013 - Sep 2015Global positioning and branding, content, communications, thought leadership, creative, product marketing, trade shows/events, co-marketing, Account Based Marketing (ABM), partner programs, demand generation, marketing analytics, marketing operations, and managing a team of 15.
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Marketing ConsultantFiksu Sep 2010 - Nov 2013Brought on to position and launch the pivot of the business from a developer of one of the first iOS mobile apps to a mobile marketing technology platform serving the burgeoning mobile app economy. Established Fiksu’s extensive thought leadership program including global speaking program and monthly Fiksu Indices.
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Branding ConsultantKetra, Inc. Dec 2011 - Jan 2012Austin, Tx, UsB2B solid-state lighting | Corporate rebrand during the emergent stage from an R&D to a systems company. Conceived naming ideas, performed due diligence, managed trademark submission. Oversaw the development of the new logo and brand identity system. -
Marketing ConsultantEcosense Lighting May 2008 - Oct 2010Los Angles, Ca, UsB2B solid-state lighting | Initial corporate branding and logo development. Conceived corporate naming ideas, performed due diligence, managed trademark submission, guided executive team on final selection. Managed introductory product line positioning, web development, and product collateral. -
Marketing ConsultantTorrent, Inc. Mar 2008 - Oct 2009B2C consumer electronics | Initial corporate branding and logo development, packaging, product marketing, technology branding, web development including e-commerce capabilities, PR, and media relations, Secured five corporate and technology trademarks.
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Marketing ConsultantMailwise Llc Jan 2006 - Nov 2008UsB2B security SaaS | Updated and enhanced overall visual and verbal branding, developed case studies, repositioned bundled capabilities into separate products to create additional revenue opportunities and bolster the company’s appeal for acquisition. Acquired by J2 Communications in November 2008. -
Global Vice President MarketingColor Kinetics Incorporated Mar 1998 - May 2005Burlington, Massachusetts, UsInstrumental in the company’s growth from inception to its IPO (later acquired by global giant Philips for $800M). Scope of responsibilities spanned global positioning and branding, content, communications, design, events, channel programs, product marketing, OEM & licensing branding, demand generation, marketing operations, CRM, and client experience. Managed a team of up to 17 people. -
Director Of Marketing, North AmericaPsion, Inc. (Acquired By Motorola) Jun 1996 - Mar 1998Member of the leadership team for the North American subsidiary of British handheld manufacturer, responsible for both retail consumer and B2B vertical markets.
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Market Development ExecutiveApple Computer, Inc. Jan 1990 - Jun 1996Cupertino, California, UsVarious market development roles in the publishing and new media markets, higher ed & K-12, and channel. -
Account ExecutiveQuark, Inc. Aug 1988 - Dec 1989Grand Rapids, Michigan, Us
Kathy Pattison Skills
Kathy Pattison Education Details
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Syracuse UniversityMarketing/Advertising -
S.I. Newhouse School Of Public Communications At Syracuse UniversityAdvertising
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Syracuse University - Martin J. Whitman School Of ManagementMarketing
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Syracuse University London CentreSemester Abroad
Frequently Asked Questions about Kathy Pattison
What company does Kathy Pattison work for?
Kathy Pattison works for Katapult Marketing Advisors
What is Kathy Pattison's role at the current company?
Kathy Pattison's current role is Fractional Marketing Leader.
What is Kathy Pattison's email address?
Kathy Pattison's email address is ka****@****gul.com
What is Kathy Pattison's direct phone number?
Kathy Pattison's direct phone number is +161751*****
What schools did Kathy Pattison attend?
Kathy Pattison attended Syracuse University, S.i. Newhouse School Of Public Communications At Syracuse University, Syracuse University - Martin J. Whitman School Of Management, Syracuse University London Centre.
What are some of Kathy Pattison's interests?
Kathy Pattison has interest in Education.
What skills is Kathy Pattison known for?
Kathy Pattison has skills like Product Marketing, Marketing, Marketing Communications, Start Ups, Advertising, Mobile Marketing, Strategic Partnerships, Mobile Devices, Digital Marketing, Integrated Marketing, Strategy, Brand Development.
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