Kathy Stershic Email and Phone Number
Kathy Stershic work email
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Kathy Stershic personal email
I apply communication and business strategies and tactics to complex problems, guiding senior leaders in the technology sector to express thought leadership and market differentiation. My expertise includes the global AI, cybersecurity, cloud, data-privacy and risk-management domains for private and public-sector organizations. Executives have especially recognized me for discrete, strategic counsel, and for turning complex issues into layman's terms that support go-to-market/mission acceleration decisions. I thrive in collaborative, entrepreneurial contexts, and consistently attain strong results for clients, including organizations from Fortune 100 and large enterprises to government contractors, SMBs, and even Not-for-Profits. Example approaches/processes:- Analyze clients' internal/external environments and conduct stakeholder and market research to clarify and prioritize goals- Use analyses to craft strategies and plans that emphasize messaging to resonate with stakeholders priorities- Partner with leaders to drive communications and thought leadership, build influence, and advance collaboration- Craft intelligent, compelling content that captures leaders' tone and intent, in audience-resonant language- Known and respected for timely, thorough and meaningful results
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General Manager, Govboost, A W2 Communications CompanyW2 Communications Feb 2024 - PresentMclean, Va, UsDriving business development to serve strategic communication requirements of federal agencies. -
Vice President, Messaging, Research & Content MarketingW2 Communications Nov 2017 - Feb 2024Mclean, Va, UsAdvise senior information-technology leaders on communication-focused solutions to organizational problems in public and private sectors: - 50% increase in business revenue attributable to content marketing- Drive communication and content strategy, development and media/analyst relations for information-technology clientele- Partner with multiple stakeholders to turn complex, technical information into layman’s terminology for executive understanding and decision support; develop resonant, targeted messaging platforms that speak to unique stakeholder interests- Collaborate on thought leadership with senior leaders in the AI, cybersecurity, data privacy, and risk-management sectors, including large corporations and startups- Lead agency's Research practice, driving customer and agency research initiatives. Findings inform messaging strategy and strategic decision-making- Strengthen client’s brand awareness and market positioning via media articles, press releases, coverage of industry events- 40+ media-placements in technology and business press- Thought-leadership content placed in: WSJ, Forbes, World Economic Forum, technical trade media (e.g., Dark Reading, InfoSecurity, Parallax) and federally focused media (e.g., Washington Technology, NextGov, Federal News Network, etc.) -
Principal ConsultantDialog Research & Communications Jan 2001 - PresentStrategic business and communication counsel to innovative entities (startups, enterprises and federal agencies) seeking sector-leadership status: Lead DIALOG RESEARCH & COMMUNICATIONS, a Small Woman-Owned Business, offering fast, insightful situation assessment, research, practical recommendations for communicating with customers, employees, partners or other stakeholders, and just-get-it-done execution of initiatives needed to keep organizations on track during growth or transition.Focus on clients in Information Technology sector, particularly in cybersecurity, privacy, networking and cloud marketplaces. Services delivered include:▪Research & Analysis▪Stakeholder Assessment & Mapping▪Strategic Communications Planning ▪Key Messaging and Content Development▪Communication campaigns▪Proposal Writing▪Thought Leadership▪Program Management -
Research AssistantElliott School Of Int'L Affairs, George Washington University Sep 2010 - Jun 2011Researched international IT policy, alongside Dr. David Grier.
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Senior ConsultantJupiter Media Metrix 2000 - 2001UsManaged customized client-consulting engagements (avg. value $50-60K) for the premier, primary market-research firm in the dot.com sector:- Developed actionable recommendations from research on emerging-market opportunities that supported go-to-market decisions- Drove stakeholder research and informed messaging to help Adobe establish its market position after acquiring a business line- Conducted competitive-services assessment in the telecommunications sector to inform Verizon of the SP landscape (including AT&T, WorldCom and Quest)
Kathy Stershic Skills
Kathy Stershic Education Details
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The George Washington UniversityCommunications -
Golden Gate UniversityGraduate Coursework In Business Administration -
Rutgers UniversityEnglish
Frequently Asked Questions about Kathy Stershic
What company does Kathy Stershic work for?
Kathy Stershic works for W2 Communications
What is Kathy Stershic's role at the current company?
Kathy Stershic's current role is Translating complexity to accelerate mission and business outcomes.
What is Kathy Stershic's email address?
Kathy Stershic's email address is ka****@****hic.com
What schools did Kathy Stershic attend?
Kathy Stershic attended The George Washington University, Golden Gate University, Rutgers University.
What are some of Kathy Stershic's interests?
Kathy Stershic has interest in Ongoing Learning, Sailing, Hiking, Government/politics, Travel, Good Food, Health.
What skills is Kathy Stershic known for?
Kathy Stershic has skills like Strategic Communications, Program Management, Internal Communications, Leadership, Change Management, Corporate Communications, Strategic Planning, Public Relations, Editing, Marketing Communications, Policy, Marketing.
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