Katie Andersen Email and Phone Number
Social & digital marketing professional with experience in community management, content curation, communication strategy across social channels, digital advertising, analytics & reporting, loyalty, email, public relations and events. Passionate about growing brand awareness across multiple marketing channels.
Good Times Restaurants Inc.
View- Website:
- goodtimesburgers.com
- Employees:
- 71
-
Digital Marketing ManagerGood Times Restaurants Inc. Oct 2019 - PresentWork with cross-functional teams to create & maintain annual marketing calendars for two brands• Manage locations listings, social media engagement, and community management including launching TikTok for both brands• Work closely with graphic designer to create social and digital media content • Manage eclub for both brands using Adobe InDesign for content creation, as well as Adentro and Mailchimp platforms• Manage and coordinate social media influencer visits and content• Launched and currently managing loyalty program for Good Times • Utilize Paytronix for Bad Daddy’s gift card fulfillment and Good Times loyalty • Launched SOCi platform for locations management, social media & reviews across all locations and trained operators to use the product• Manage relationships with digital & PR agencies for content and media opportunities -
Assistant Marketing ManagerFirst Watch Restaurants Jan 2018 - Oct 2019Denver, Co• Manage locations listings and engagement for social & digital channels utilizing MomentFeed & ReviewPush platforms• Grew Facebook following 107% and Instagram following 53% YOY in Q1 2019• Respond to an average of 300 reviews per week across Yelp, Facebook & Google• Lead Five-Star Friday internal recognition program helping to drive operations focus, resulting in a 36% increase in positive reviews across review sites.• Manage relationship with creative agency and multiple vendor partners for digital marketing content and in-restaurant materials• Social & digital media, email content, in-restaurant signage, menus• Manage relationship with Fishbowl and maintain email campaign calendar for EggeClub customer loyalty Database• Created and fully executed an internal promotion that led to 17% membership growth within 6-weeks • Work closely with restaurant franchise owners to execute local and digital marketing efforts• Manage and facilitate sponsorship events• Manage monthly scorecard reporting for Operations & Marketing and assist with quarterly franchise business reviews -
Social Media SpecialistBroadnet May 2017 - Sep 2017Highlands Ranch, Co• Managed and wrote content for Broadnet’s social media channels: Facebook, Twitter, Instagram, LinkedIn• Wrote copy for Broadnet’s client-facing email blasts• Worked closely with the Senior Graphic Designer to create content for social media plans for a variety of clients• Utilized Broadnet’s technology to create audio and video clips from events for a variety of clients, along with social copy, to use on their social media channels -
Pr And Events Marketing CoordinatorRed Robin Gourmet Burgers And Brews Jan 2016 - Dec 2016Denver• Managed cross-functional teams and budgets to successfully execute five event days, across 550 restaurants nationwide • Lead and managed two sponsorship events: Food Network® South Beach Wine and Food Festival; World-famous Great American Beer Festival• Managed relationship with PR agency• Executed 2016 PR Plan which generated over 7.9 billion media impressions• Coordinated local and national media opportunities -
Engagement Marketing CoordinatorRed Robin Gourmet Burgers And Brews Apr 2013 - Dec 2015• Community manager across major social channels utilizing Sprinklr platform• Managed relationship with creative agencies for social content• Ran multiple social campaigns and contests to include #NameThatChicken where Guests were invited to name Red Robin’s new chicken burger• Launched world-leading enterprise software Sprinklr for social media management • Developed and managed digital usage reports for marketing team, and executive-level reports for senior leadership to analyze and improve performance of social channels• Managed locations listings for over 500 restaurants utilizing Placeable platform• Managed email campaign calendar for CRM & 4M Loyalty Club Database -
Guest Relations SpecialistRed Robin Gourmet Burgers And Brews Aug 2011 - Apr 2013• Responsible for responding to guest inquiries and complaints via phone, email, and case management software• Developed response templates for various guest inquiries • Achieved average SLA of 1 day which exceeded expectation due to high volume• Assisted in the development of reports for senior leadership to analyze and improve Guest Relations practices
Katie Andersen Education Details
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Multi/Interdisciplinary Studies
Frequently Asked Questions about Katie Andersen
What company does Katie Andersen work for?
Katie Andersen works for Good Times Restaurants Inc.
What is Katie Andersen's role at the current company?
Katie Andersen's current role is Digital Marketing Manager | Good Times Restaurants, Inc..
What schools did Katie Andersen attend?
Katie Andersen attended University Of Northern Colorado.
Who are Katie Andersen's colleagues?
Katie Andersen's colleagues are Amie Off, Haily Jeffers, Jack Straw, Katie Kilwein, Jacey Boger, Liz Banks, Tiffany Anschuetz.
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