- Develop brand strategy through workshops including identifying audience profiling, pain points and design outcomes- Designing immersive web3 digital experiences through written and visual storytelling- Collaborating with a creative team and print/technical suppliers, including briefing and art directing with external creatives like illustrators and animators- Content strategy: interpreting information from different stakeholders, writing and reviewing/editing narratives for presentations and audience-facing collateral- Communication and writing: designing brand strategy workshops, facilitating discussions and distilling information into concise documentation for internal teams and creative applications

- Create audience-engaging content: design full collateral roll-out including print, editorial, marketing campaigns, websites and annual reports- Project management: price scoping and communicating with technical suppliers like printers, signwriters, interior design teams - Ideation & innovation: conceptual think-tanks, brand design, developing tone-of-voice through copy writing- Co-creating with internal design and administrative teams to create accessible, client-centric designs