Katie Critzer Email & Phone Number

Owner, operator, coach, and creative mind behind South Dakota Aerial & Arts.

Consultancy services for all your digital marketing needs, including but not limited to: lead generation, CRM, SEM, social media advertising, website audits, organic social media, strategy mapping, advertising tagging, and website UX.

The only aerial arts performance group based in Sioux Falls, SD. We perform for weddings, parties, festivals, and corporate events.www.cirkaperform.com@cirkaperform

Sioux Falls, US

-Lead full-funnel marketing and creative strategies for franchise and corporate teams-Lead CRM optimization, integration and innovation-Optimize sales efforts through segmented email, SMS text and phone call journeys, managed in HubSpot and MailChimp-Prioritize website and campaign tagging efforts, serving as the expert for Google Tag Manager and sales.

Sioux Falls, US

- Lead digital transformation across web properties, payment processing, CRM workflowsand digital customer experience- Project manage and own product innovations for new digital products and services- Direct all corporate and select franchise paid advertising, search engine marketing,website, social media, email marketing and marketing analytics.

Sioux Falls, SD, US

- Lead organic and paid digital marketing and social media strategy across all Sanford Health service lines.- Present, create and maintain digital analytics, metrics and reporting for web properties and campaigns- Put together full-funnel campaign recommendations based on past performance, keyword research, content and KPI metrics- Implement conversion.

Sioux Falls, SD, US

- Lead digital marketing strategy and implementation for cancer, research, foundation, genetics and various other service lines- Manage design, creation and quality assurance for new and existing web properties. including Sanfordhealth.org, Sanford Research and the Edith Sanford Breast Center- Create and edit performance reports for digital marketing.

Sioux Falls, SD, US

- Lead the creation of a universal, standardized reporting template for all digital marketing campaigns- Orchestrate bringing all digital marketing in-house to help save overhead costs and improve visibility - Collaborate with web designers and project managers to create and update webpages based on Google Analytics data and UI/UX best practices- Analyze.

Madison & Austin, US

-Create extensive reports that analyze media efforts at a granular level to better understand media buy successes and shortfalls to help improve future campaigns and make media dollars work harder-Compile RFPs, review proposals and negotiate with potential vendors to find the optimal media partners for clients-Implement and evaluate A/B tests across.

Madison & Austin, US

- Reported on media buys performance- Identified media outlets that could be beneficial for clients- Evaluated how media buy performed, based on CPMs, CPCs, impressions and CTRs- Determined if digital buys were receiving the optimal type of traffic and engagement- Created and optimized banner buys, native ad efforts, paid search campaigns, retargeting.

Madison, Wisconsin, US

- Work hand-in-hand with law practice groups to communicate current legal legislation, attorney achievements and Boardman & Clark LLP news updates- Maintain and create webpages, event invitations, social media posts and print ads using dynamic HTML, Photoshop and InDesign

Madison, WI, US

The Office of Sustainability communications team strives to actively communicate events and news accurately, engage students, faculty, staff and the community in sustainability and give individuals a place to come to with questions or concerns. I am the voice of the Office of Sustainability Facebook page and weekly work to find and/or create posts for.

Madison, Wisconsin, US

As a communications intern, I worked to plan and promote events, restructure and maintain the organization's websites and create graphics, posters and promotional materials. One of the main projects I was tasked with was helping in the planning of an annual energy conference. This involved brainstorming and choosing an energy-related theme, conference.