Katie Ecclestone Email & Phone Number

Teddington, GB

Tallin, EE

Responsible for the management of mid and large-scale content and copywriting projects for some of the world’s biggest outdoor action sports brands like Salomon, O’Neill, Mammut, Peak Performance and Komoot. - Manage the entire lifecycle of copywriting projects, from briefing to publication, ensuring timely delivery and quality of copy- Lead and supervise.

London, GB

- Work with the Digital Learning department to identify, audit and collate content across multiple LBS departments into a Digital Asset Register- Partner with the Digital Learning Manager to strategise, execute and own the development of Forever Learning, LBS alumni’s digital content platform, as part of the Lifelong Learning campaign - Define current.

London, London, GB

Passion Digital is a performance marketing agency based in Brixton, approx 30-35 employees. Responsible for the strategy, planning and tactical delivery of all content marketing for all clients and Passion Digital. Clients include Knight Frank, The Thinking Traveller, Moore Kingston Smith, Nutanix and Quintain Living.Key achievement: Winning 2 awards for.

King's Lynn, Norfolk, GB

Maze Media is a marketing agency based in King’s Cross, approx 25-30 employees. Responsible for the success of the content marketing, DPR and organic social strategies on behalf of Maze Media and their clients. Key clients were Adrian Flux, Bikesure and Sterling Insurance.Key achievement: Strategising and launching a YouTube video campaign to celebrate.

London, GB

• Responsible for leading the global content strategy for shopping centre owners, intu. Working across fashion, beauty, food, wellness, TV and movies and celebrity categories. Responsibilities & achievements:
• Lead the strategic rebrand of Inside Source (previously Shop Insider), a social-first Gen-Z-focused content brand -Co-strategised rebrand with agency, Social Chain -Successful rebrand marketing across web, email and.
• Generate an engaged social community for Inside Source -Increased Facebook reach from 1.6million to 3.4million in 4 months -Created viral meme content – 235k engagements, 1.6m reach -Transitioned Facebook audience to.
• Lead content migration from legacy CMS to Wordpress, collaborating with Tech, UX, Operations and Marketing teams -Successful full-site migration, comprising 100s of URLs and SEO optimisations
• Manage a team of four, comprised of an Editor, two Writers, a Junior Content Administrator, plus two freelance writers on commission

• Responsible for leading the editorial content strategy for intu’s digital magazine, Shop Insider. Responsibilities & achievements:
• Ideated and implemented an successful editorial content strategy for Shop Insider magazine -198% growth year on year -300k+ month readers -Content syndication from The Sun, Metro, The Daily Mail, Marie Claire and more
• Created consumer-focused content for national campaigns and Shop Insider, with a focus on revenue-driving native content -Created paid-for content ASOS, Ted Baker, Apple, Lookfantastic, Debenhams -Commercial content.
• Managed a Senior Content Writer -Promoted to Content Editor under my mentorship

London, England, GB

-Pitch & write editorial features for secretsales' blog The Secret, ranging from designer interviews to trend focus features and exhibition reviews, ensuring product intergration is relevant. -Maintain relationships with external PR's & companies for editorial & copywriting purposes. -Strategise and execute editorial campaigns such as London Fashion Week.

London, England, GB

-Pitch & write blog features for The Secret, creating topical and/or trend-led articles that cleverly integrated product promotion. -Run weekly meetings with the Sourcing & Buying departments to ensure the copywriting team's flow of Product Descriptions is consistent and report back as needed to the Editor. -Conceive, pitch & write weekly editorial.

In my role as content editor & fashion writer, my responsibilities included: -Writing and editing COUTURELAB's weekly newsletter, editorial features and home pages.-The co-production of all product imagery and product descriptions across the COUTURELAB and GIFTLAB websites.-Working in parallel with the GIFTLAB Website Editor to schedule weekly product.