Katie Henderson-Grady Email and Phone Number
Katie Henderson-Grady work email
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Katie Henderson-Grady personal email
For every company, reaching the right audience is critical to growth. How do you define your audience?What are their needs? Where can they be reached? All good questions – and they form the basis of what I do. For more than ten years, I have been looking at how we can use data and insights to determine what our brand is saying, how customers are reacting to it, and how we can drive the brand forward. My balanced approach blends keen analytical thinking with a passion for collaborative storytelling. I work with Sales, Marketing, Product, and Operations divisions to turn data patterns, consumer insights, and market trends into clear action plans. As a leader, I am also highly skilled at coaching and mentoring teams, ranging from training recent graduates to guiding executives in making strategic business decisions based on reporting. I am enthusiastic about bringing people together to secure opportunities that help companies grow.
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Strategic ConsultingOnshelf Action LlcNew York, Ny, Us
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Head Of Data And Analytics, AmericasReckitt May 2022 - PresentSlough, Berkshire, GbDrive forward looking media, price, and promotion strategy and execution for all American (North America, LATAM) businesses. Delivered 13 MMX projects across Americas businesses, Produced GBP 9.3 in incremental GM in 2022 through optimization of media plans, with GBP 13M on track to deliver for 2023. Led 6 direct report contractors and 5 dotted-line contractors. Currently hiring for two additional FTEs, to begin Q2 2-23. Managed budget of GBP 1mm, with an ROI of 13 in 2023. In 2024, produced a comprehensive meta-analysis of media efficiency results across all US businesses, leading to improved GSMs that lead the globe in media planning. Executed eight MMX studies with expected year-end ROI of 9.6
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Head Of Data And Analytics, UsReckitt Oct 2020 - May 2022Slough, Berkshire, GbLed sales restructuring project worth ca. $40mm gross revenue, and did all analysis to revamp Everyday pricing alignment, Logistics discounting, and trade allowances, .Drove forward looking business analytic processes. Delivered 6 pricing studies, leading to effective EDP strategies across the US. Embedded advanced optimization processes within the US and Canada teams to allow for optimization of media plans to generate additional GM (GBP 9.3m, realized in 2023, see above.) Delivered and socialized 8 MMX studies in 2021. Educated and aligned with senior leadership on how to generate additional monies through media optimization and how to ensure that the brand gets credit for the incremental revenue. Managed GBP.8M budget with ROI of 9 in 2022.
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Senior Manager Sales Data And AnalyticsMars Jul 2017 - Oct 2020Analyze patterns and trends, using data to build models and prepare demand planning insights for Sales, Operations, Product, and Marketing teams. Develop tools and automation to improve access to data and enable real-time results for stakeholders. Oversee testing cycles prior to Go Live of new systems and tools. Serve as Strategic Consultant during Go to Market strategies, designing frameworks and tools that position the company as an industry leader in promotions and pricing strategy. Administer budgets of more than $9 million.
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Senior Manager, Category Analytics And CapabilitiesMars Dec 2014 - Jul 2017Managed creation of insights programs, including assessing chocolate sales trends, identifying opportunities with strategic retail partners, and tracking competitive positioning. Defined seasonal and weekly pricing strategies and recommendations. Evaluated processes and data trends, identifying patterns and creating tools to improve performance across categories. Recruited, hired, trained, and managed team of 11, including overseeing leadership development of associates across organizational levels. Maintained and monitored $9.2 million budget for division.
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Strategic Insights ManagerMars Jan 2013 - Dec 2014Authored selling stores for new products based on shopper insights, market trends, and brand messaging, as well as created custom tools for Account Managers to align with selling stories. Redefined database requirements to improve customer-focused approach and increase innovation among team. Managed projects through full lifecycle, including developing relationships with vendors, team members, and customers. Established project timelines and budgets. Identified SMEs for division and coached them in advocating for best practices.
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S&Op ManagerMars May 2008 - Dec 2012Monitored trends and changes in market expectations, communicating data to key stakeholders. Managed sales forecasting, identifying techniques to improve results from data. Trained and mentored sales team in using reporting features and tools. Negotiated with partners and vendors to optimize Sales & Operations Planning processes.
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Strategic Insights Graduate AssistantMars Feb 2007 - May 2008
Katie Henderson-Grady Skills
Katie Henderson-Grady Education Details
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University Of ArkansasAnd Supply Chain Management
Frequently Asked Questions about Katie Henderson-Grady
What company does Katie Henderson-Grady work for?
Katie Henderson-Grady works for Onshelf Action Llc
What is Katie Henderson-Grady's role at the current company?
Katie Henderson-Grady's current role is Strategic Consulting.
What is Katie Henderson-Grady's email address?
Katie Henderson-Grady's email address is ka****@****ady.com
What schools did Katie Henderson-Grady attend?
Katie Henderson-Grady attended University Of Arkansas.
What are some of Katie Henderson-Grady's interests?
Katie Henderson-Grady has interest in Science And Technology, Economic Empowerment, Health.
What skills is Katie Henderson-Grady known for?
Katie Henderson-Grady has skills like Leadership, Cross Functional Team, Sales, Forecasting, Sales Operations, Competitive Analysis, Process Improvement, Strategy, Fmcg, Budgeting, Customer Insight, Marketing.
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