As the Test Division Manager at the University of Minnesota Press, my responsibilities include:- Manage and supervise polices, plans, and procedures employed in the Test Division, which cover test development, maintenance, marketing, and training.- Develop long-range strategic plans for the Test Division; analyze sales patterns and revenues from the reports submitted by the test distributor.- Research and initiate outreach to maximize in-person and online training programs.

As the Marketing & Training Manager in the Test Division at the University of Minnesota Press, my responsibilities include:- Work closely with marketing and sales personnel at test distributor (Pearson), and coordinate marketing and distribution with international publishing partners, as needed.- Write and create content for Pearson's use in print promotion developed by Pearson including the annual catalog and product brochures.- Participate in the development and implementation of the annual Pearson marketing plan for the MMPI.- Plan and execute the Test Division MMPI workshops and annual meeting and write narrative reports about the outcomes for the Press and the American Psychological Association.- Coordinate with the test distributor on training programs at meetings of state psychological and professional associations.

MBPR provides networking and professional development for our region's established publishers as well as the many vendors and independent contractors that work with them. Among these companies are multi-national children's book publishers, prestigious literary presses, textbook publishers, distributors of independent presses, some of the nation's largest independent publishers of religious and mind-body-spirit books, historical society and university presses, publishers of nationally bestselling recovery and self-help books, and many others.

Oversaw daily operations for the organization; implemented annual strategic plan and upheld the organization’s mission; provided leadership in organizing luncheons on a variety of publishing topics, in overseeing bimonthly board of directors meetings, and in spearheading new initiatives for the organization, including an annual freelance speed dating event that allowed freelancers to pitch their ideas and services to representatives from Minnesota-based publishers.

Collaborated with organization's elected officers to provide communications support; managed all social media channels, including Facebook, Twitter, and LinkedIn.

As Product Manager for Augsburg Fortress and sparkhouse, my tasks included:- Planning and administering marketing plans and campaigns.- Developing and briefing marketing communications projects.- Implementing a wide range of marketing tactics, such as catalogs, brochures, product bundles, packaging, web marketing, electronic communications, advertising, trade shows and other events, and promotions. - Managing children and youth products on e-commerce web site.- Monitoring product and marketing plan performances and reporting on achievement of sales goals.

As Assistant Product Manager for Augsburg Fortress and sparkhouse, my key initiatives were to:- Assist in managing strategic product lines in children and youth education category- Continue developing and writing content for email and print marketing materials- Monitor and manage social media channels, and report on results.

As Marketing Communications Coordinator for Augsburg Fortress and sparkhouse, my duties included: - Developing and writing content for product-related emails and print marketing materials (mailers, postcards, seasonal catalogs)- Executing email distribution, overseeing email communications performance, and troubleshooting as necessary.- Monitoring social media channels, writing content for social media, and outreach to customers and bloggers to develop product reviews and testimonials- Tracking social media activity and engagement, and reporting on results.

As the Marketing & Publicity Assistant in the Adult Trade & Reference Division my initiatives included:- Designing and creating promotional material (postcards, flyers, ads, brochures) for author events and book conferences.- Pitching new authors and their books to major online media and bloggers; online, print, and TV media follow-up; tracking media coverage; compiling reviews/interviews/features into a division-wide weekly report.- Establishing campaigns for poetry titles and working independently to manage, create, and implement marketing and publicity for these titles as well as monitoring budgets, author relations, and sales.- Coordinate seasonal catalog layout, including copy, design, and edits from Editorial, Copyediting, Marketing, Publicity, and Production.- Managing the advance reading copy process by reviewing collected quantities; directing back cover copy through editorial, publicity, and marketing teams; collecting feedback to send to design, trafficking final quantities and copy through to vendor for pricing, and ensuring all copies are delivered on time.

- Supported sales and marketing staff.- Investigated online and print resource indexes for books in current production.- Organized and managed Candlewick’s library collection and donations.- Updated tracking reports for national and international accounts.

- Assisted Chief Production Editor.- Researched competitive titles and content for Free Spirit authors.- Updated data files and resources for previously published children’s books.- Contributed to initial copy-editing for books being considered by Free Spirit.