Katie Schaad Email & Phone Number

Philadelphia, Pa, Us

Philadelphia, Pennsylvania, United States

• Content marketing including content strategy, development, and distribution. • Social media • Executive communications • Media relations• Strategic communications • Employee communications

Philadelphia, Pennsylvania, United States

• Created and implemented library for all written content; develops and maintains project narratives, case studies, marketing collateral, boilerplate text, and staff resumes• Collaborates with partners and subject matter experts to conceptualize and write thought leadership piecespublished on firm website and industry outlets• Planned and executed 17 photo shoots within 10 months of establishing new project photography process;ensures narrative consistency across visual and written storytelling while fostering buy-in and cooperationamong internal project teams, clients, and consultants• Proofreads and copy edits RFP responses and other content produced by the marketing team, leadership, andtechnical staff to ensure consistent brand voice, style, and tone• Oversees, produces, and posts all social media content including blog posts to align with marketing strategy• Mentors team members and creates resource guides to aid in on-boarding and training• Produces monthly internal newsletter highlighting firm accomplishments and culture

Philadelphia, Pa

• Coordination and creation of responses to RFPs for architectural services across a variety of sectors including higher education, K-12, workplace, industrial, and cultural. • Content development including writing project pages, case studies, blog posts, and long-form articles• Coordination of speaking opportunities from start to finish inclusive of concept development, writing abstracts, session development, and pre- and post-event PR

Philadelphia, Pa

• Coordinated marketing process for sale of multifamily and retail assets from start to finish• Collaborated with graphic designer on creation of Offering Memorandums, independently creates and executes email marketing campaigns, maintains investor portal, and produces client reports • Regularly created pitches and proposals in addition to a bi-annual market update report • Proficient in InDesign, Photoshop, and PowerPoint• Licensed Real Estate Salesperson in Pennsylvania

Philadelphia, Pa

• Regularly created marketing materials including property flyers, tour books, tenant representation marketing packages, proposals; Utilized Photoshop, PowerPoint, InDesign and digital marketing platform Vuture• Supported up to eight commercial real estate brokers in marketing and administrative capacities• Assisted in planning and execution of broker and office events• Achieved LEED Green Associate accreditation

Wrote blog posts and articles weeklyUtilized inbound marketing platform HubSpot to attract potential clientsCollaborated with fellow interns to develop articles, blog posts, and social media content based on White Papers written by Sustrana

Completed 1,000 sales calls to fans and local businessesWorked in the front office as well as on game days; improved customer service, marketing, and sales skills through interaction with fans, sponsors, and local businesses in both environments

Bachelor Of Science (B.S.B.A.), Marketing, English Minor

Activities and Societies: Alpha Gamma Delta, Business Without Borders, New Student Orientation

Certificate In Interior Design Studies

Education record