* Licensing * Strategy * Brand Management * Business Development* Commercial Development * The Point.1888 represents/has represented a broad selection of brands and IPs to include Moomin, CoComelon & Blippi, Battersea Dogs & Cats Home, The Tiger who came to Tea, MOG, The World of David Walliams, Pinch of Nom, Team GB, Abbey Road Studios, Dog Man, Unicorn Academy, Rubiks, Historic Royal Palaces, Mumsnet, The Official Chart Company, The Repair Shop, Art of Drag.• Development and execution of licensing strategies for brands and IPS• Full brand management of lead brands within the business • Appointment and management of sub agents • Management of licensing processes – from deal memo, to contract, forecasts, product development, royalty reporting and more• Nurture existing and identification of new relationships and partners to develop business opportunities and drive growth • External representation of business at domestic and global industry events• Lead for Strategic Division of business• Presentation and delivery of retail strategy and brand representation• Development of reporting templates and provision and presentation of forecasts, sales performance, competitor analysis and market trend information to drive and shape decision making and strategy• Execution of Brand Franchise strategy and optimization of PR and press for brands, business and products (including writing brand and product press releases)• Deal memo approval and contract negotiation and sign off• Cross collaboration across product development and marketing to ensure aligned approach and messaging

I was promoted to Head of Publishing and Operations in January 2022 (following receipt of The Point.1888 award for Ambition and Impact in December 2021). In this expanded role I joined the Leadership team , increased the scope of categories under my remit and assumed responsibility for managing weekly commercial sales meetings including forecasting and reporting.I now manage and drive licensed partnerships across publishing, live events, greetings, and dated.. I also have line management responsibility of senior team members managing both Hardlines and Softline’s licensing categories and work alongside them to develop and deliver their strategy and maximise revenue.Our portfolio of brands includes The World of David Walliams, The Tiger Who Came to Tea, Mog, Moonbug, Moomin, Team GB,, Battersea, Abbey Road Studios, St Andrew's, Super Sema,, Williams, Percy the Park Keeper, Sindy, Miss Print, Jimbob Art, I Like Birds, British & Irish Lions, The Repair Shop, Barratt, Rachel Ellen, Moulin Rouge.

*Licensing * Publishing * Rights*I joined The Point.1888 in the newly created role of Senior Commercial Licensing Manager - Publishing to create and drive a licensed publishing programme for our brands. Key to my role was aligning brand values and objectives with partner strategy and strengths and when I initially joined the business I invested time in forming relationships and a strong network of publishers.I also assumed Brand Management responsibility for key brands including Moomin and oversaw the Moonbug licensing programme.Deals negotiated & executed include (not exhaustive)* StoryHouse Egmont x CoComelon (magazine)* Little Brother Books x Blippi + CoComelon (Annuals)* DC Thompson x Battersea (children's compilation title content)* Anthem Publishing x Percy the Park Keeper (adult colouring)* Karen Mabon x Moomin (nightwear & homeware)* Polaris Publishing x British & Irish Lions*Michael O'Mara Books x The Official Chart Company (quiz book)

https://www.royal-school.org/about-us/meet-our-teams/governors

* Publishing *Licensing & Rights * P+L * Strategy*An award-winning independent publishing house producing leading licensed and own brand magazines. Within 12 months of joining the business I was invited to join the Board to help guide the strategic direction of this publishing company with a focus on identifying and securing new licenses, managing budgets & p+l of children's portfolio and identifying new revenue streams* Won 5 new licenses within 2 years of employment - successfully pitched for magazine license on new properties and executed launch of titles to include a comprehensive trade marketing plan. Responsible for driving and delivering pitch presentation, contract negotiation, launch plan including sell in direct to retail buyers, sourcing branded covermounts, approval process and comms with Licensor, management of the distribution, p+l’s, forecasting and royalty reports.*Identified areas to generate incremental revenue on licensed titles – established an international network of publishing partners and licensed DJM content to multiple other publishers.*Within 6 months of employment was recognised in Licensing.biz Power 50 https://issuu.com/newbayeurope/docs/tlp00.digital_edition_2018. In the following year submitted industry award entries that saw DJM win Launch of the Year 2019 for L.O.L. Surprise! and PONY Magazine receive the highly commended award at the Independent Publishers Awards. Invited to join DJ Murphy Board to help direct strategic direction of the business.

A social enterprise committed to improving the lives of families touched by the social care system. Developing innovative services across the children’s care sector which have end user experience at their heart.I was headhunted to join this social enterprise with the remit of creating and generating sustainable revenue streams and exploit business IPR (including presentation and sale to local authorities).*Defined Cornerstone Brand Architecture – within first 6 months of employment identified need to crystallise Values and Vision and bought in independent Brand Strategist. Managed relationship to ensure Cornerstone value proposition clear and project managed process. Appointed creative agency and translated work to facilitate production of Brand Bible and style guide and elevation of all company collateral.* Produced and launched Cornerstone VR™. Launched at London’s City Hall in October 2017 (https://www.theguardian.com/social-care-network/2017/nov/13/virtual-reality-neglect-abuse-adoption-fostering) assumed responsibility for sourcing the right partnerships with 360 production houses, agreeing contracts including ownership of IPR and defined commercial model for pilot customers Secured investment from independent fund – In partnership with CEO worked on pitch to secure loan for business (https://socialandsustainable.com/cases/cornerstone-partnership). Included completing p+l, 5-year financial forecast, market and sector analysis, social impact report and regular face to face Q&A’s.

Working on licensed titles and collectables includng Doctor Who, Spiderman, Marvel, Doc McStuffins, Sofia the First, Euro.Managing p&l by brand, planning and activating trade marketing strategy,

Largest consumer publisher in Australia.Disney kids, Gourmet Traveller Magazine