Katie Colbourne Email & Phone Number

London, Gb

Espoo, Fi

Espoo, Fi

Leading Procurement Product Marketing at AP & P2P SaaS leader - taking complex business propositions and simplifying them for the digital world.Nominated for H1 game changer award.

Espoo, Fi

Leading the end-to-end global planning, development and execution of net new acquisition digital marketing programs that engage prospects at all stages of their buying journey to generate net new pipeline. Headed up and managed a team of 4 digital campaign managers. Supporting 11 countries with all digital marketing needs as part of the wider global demand centre.Key focus on measuring and optimizing global marketing acquisition programs, in alignment with country and field marketing priorities. Driving consistency and scale across our sales & marketing Most recently have worked on a campaign where our CPAs are consistently below industry and our own averages and conversion rates have increased across the board.

London, Uk, Gb

As an Ambassador for Propolis, the community intelligence platform for B2B marketers, I’m activewithin the community, sharing my knowledge and expertise about the everyday practical issues thatmarketers face to get their jobs done.

London , Gb

Working for one of the top 10 b2b marketing agencies on digital demand gen, inbound engines and go to market strategies and long term PAN-EMEA programs and campaigns across digital channels inc. search, social, display, events, event social hijacking, web, blogs, influencer relations and more.Lead and worked on the two biggest digital accounts in the agency, that came in as net new accounts and both ended up having more than £1m+ turnover - all B2B Technology clients.

Kingston Upon Thames, Surrey, Gb

Leading the biggest account in the agency and a team of 4 reports working on digital and social media strategies and campaigns for B2B and B2C clients. Heavily involved in developing agency insights and reporting capabilities . Worked on planning out social media, search and digital advertising campaigns for clients.

Gb

Leading the SAP APJ account and working with my team to deliver strategic digital and social marketing strategies and campaigns for direct and channel programs across Australia & New Zealand, India and South East AsiaOgilvyOne dnx won B2B Marketing agency of the year twice during my time there by B2B Marketing.

Gb

Worked on delivering strategic digital and social marketing strategies and campaigns for channel and direct initiatives on an EMEA, APJ and global level for SAP.

Worked freelance on client’s online marketing strategies and marketing implementation. Clients included Ragus Sugars, Czech & Speake, Vodafone and more.

London, Gb

Working client side B2C on the digital and social strategy for 2011. Bringing my online expertise into a traditional, consumer environment and helping the company to move into the ‘social media age’.

Reading, Berkshire, Gb

My focus changed from campaign execution to campaign strategy and planning.

Reading, Berkshire, Gb

Reading, Berkshire, Gb