Katie Freyder Email & Phone Number

Richmond, Virginia, United States

Passionate about providing exceptional tastings to Retail and Independent stores that carry the World's Best Vodkas - Bombora Vodka and Cooranbong Vodka!

St Petersburg, Florida, United States

Atlanta, Georgia, United States

Kansas City, Missouri Area

• Aligned Cerner sales teams with integrated marketing plans.• Developed strong relationships with business leaders as a marketing liaison.• Consulted with business executives to prioritize areas for marketing focus including key performance improvement metrics.• Learned applicable solutions, services and thematic capabilities that defined value to client segments and roles.• Researched and implemented innovative approaches for client segment lifecycle outreach to influence business outcomes and client value.• Monitored market and competitive trends and activities to identify opportunities and key issues.• Evaluated solution, services and experience feedback including marketing analytics and outcomes to include in business, marketing and brand plans.

Kansas City, Missouri Area

• Worked with Cerner's digital marketing team to create custom landing pages using an HTML template via Sitecore.• Aligned Cerner sales teams and Marketing Partners with an integrated marketing plan that included market analysis, positioning, projects, collaboration areas, metrics and budgets.• Consulted with Marketing Partner and Cerner sales teams to make sure deliverables were aligned to each opportunity.• Researched and implemented innovative approaches for client segment lifecycle outreach to influence business outcomes and client value.• Monitored market and competitive trends and activities to identify opportunities and key issues.

Kansas City, Missouri Area

Lenexa, Kansas

Account Coordinator for the Adult Beverage Team.-Managed, Coordinated and Scheduled events for both Walmart & Gallo accounts.-Managed and created weekly staffing and execution reports for Walmart team while also managing all aspects of Walmart Adult Beverage event execution.-Managed 9,000 events equaling over $2 MM in Revenue for the Northeast and Southeast Region of the United States.

Cincinnati, Ohio

Cincinnati, Oh

Field/Operations•Managed all Reporting for event execution across the United States in all Kroger divisions•Worked directly with Kroger data team for Kroger Level 1 and Level 2 Reports •Worked under Product Development Chef to determine new recipe creations that launched throughout Kroger division stores •Determined Product cost,Merchandising, Quantities and Recipes for National event execution•Performed and created Client Facing Test Kitchens to demonstrate recipes launching nationwide throughout Kroger stores. (ex. Campbell’s, Pict Sweet) Company Activities / Volunteering• Selected as 1 of 5 people out of the entire LDA class of 102 to be a part of the Sustainability Team. • Executed events and spent time understanding other retailers and areas of our business.• Chosen to attend/participate in Walmart Holiday Open House Meeting and after feedback from Walmart's team was asked to join the Walmart Year Beginning meeting.•Selected to write an article for Inside Advantage Winter 2015 edition.

•Participated in several crew drives which focused on selling into chain grocery stores.•Worked with Gallo reps to sell into chain liquor stores, Ralphs, CVS, Albertsons and Bristol farm accounts in California.•Managed Social media campaigns.•Conducted tastings at key Grocery/Liquor stores in California, Missouri, Florida andKansas.