I am a marketing and sales leader with expertise in B2B, B2B2C, B2C, non-profit, health care, health and wellness, fintech, financial services, and SaaS. I have a passion for building and scaling demand generation, new product launches, go-to-market programs, product marketing, and channel marketing from the ground up, creating integrated campaigns that span the customer lifecycle and drive revenue growth. I also have a proven ability to develop and implement sales strategy, sales processes, and sales enablement, aligning marketing and sales efforts and optimizing operational efficiency. I thrive on making an impact and achieving big goals. In business, you must look before you leap... but then leap. And if we're being honest, after you land, look back and see how far you made it. Measure. Think. Make strategic improvements, and leap again. That's how we create success. That's how we grow.