Katie Graham Email & Phone Number

Redmond, Washington, Us

This role is responsible for creating and driving a customer and partner engagement support model for the CVP of Industry Solutions FSI that is aligned with the team's strategy, goals, and objectives. The scope includes establishing the criteria and triage process for directing ownership of customer/partner engagement activities.

Redmond, Washington, Us

Oversee executive and employee communications for the Artificial Intelligence & Sustainability Market Development (AISMD) Team within Microsoft US (MSUS) subsidiary

New York, Ny, Us

KEG Strategy Consulting provides leading-edge marketing and communications services to media, advertising, tech, and telecoms companies. Projects include the following:- Social Media marketing oversight for Toluna, a leading consumer insights provider

Redmond, Washington, Us

 Oversaw execution of annual GABT summit comprised of approximately 250 attendees with a $1.5M budget Led employee engagement rhythm including internal comms platforms, All Hands, newsletters, and Teams channels

New York, New York, Us

Created marketing plans for Verizon’s digital media properties, including HuffPost, Engadget, Autoblog, and MoviefoneLed cross-site audience development initiatives resulting in avg monthly unique user and app download gains of ~20%Drove customer roadshow for Engadget’s editorial team focused on top advertising clients and generated ~$5M in lead revenueRan Autoblog’s inaugural UPSHIFT industry event about the future of mobility and exceeded attendee target +25%Oversaw Verizon’s engagements at SXSW Interactive Festival, which included activations from RYOT, Kanvas, and TechCrunch, and resulted in +3K developer leads, deeper industry relationships, and highly positive media coverage

New York, New York, Us

Selected by SVP to lead integration efforts after Microsoft’s ad solutions sales teams were acquired by VerizonDrove the development of solution sales functions, roles, responsibilities, and processes across recently merged teams Launched Partner Studio Sales Engagement Playbook that gave specific direction on our offerings and contactsOrchestrated Partner Studio roadshow to cover all major sales offices and land business strategy and messaging

Redmond, Washington, Us

Developed external and internal strategic narratives and presentation materials for North America VP of Advertising SalesEstablished the US Advertising Sales internal communication strategy and managed all executive and employee engagement Owned all aspects of our annual national sales meeting that hosted 250+ participants and had a budget of over $1MOrchestrated and programmed Employee Town Halls, Manager Community, and Leadership Team engagements

Redmond, Washington, Us

Led all product group input in key advertising sales events and leadership engagementOversaw the Advertising Track at Microsoft’s Global Sales Conference and managed all content programming Ran the Advertising Field Governance Council to resolve issues between sales and product teamsRepresented product team objectives in incentive compensation plans and global sales contest development

Redmond, Washington, Us

Owned all key financial reporting activities, including Monthly Business Reviews, Forecasts, and BudgetsManaged division’s OPEX budget and worked with leadership team to secure funding for new projects

Philadelphia, Pa, Us

Negotiated MVNO operating agreements with Sprint and Clearwire to resell 3G and 4G mobile connectivity Engaged with potential wireless partners and evaluated investment opportunitiesAssessed Comcast’s wireless market entry options and delivered CEO-level presentations with recommendationsPresented Comcast’s wireless perspectives at major industry events, including CableLabs annual conferenceDrove wireless application investigations and worked with Clearwire and Sprint to build developer communityRan program management office for Comcast’s datacard product, which launched on time in April 2010Designed joint technology trials for emerging convergent technologies and wireless content deliveryOversaw initiatives for AWS spectrum joint venture between cable companies, StpectrumCo, and led spectrum clearing effortsReduced original estimated spectrum clearing costs of over $150M to under $50M based on extensive site reviews

Redmond, Washington, Us

Selected as the principal driver for the division’s mobile video initiatives and head of cross-functional project teamDeveloped business case and licensing models, prepared all market analysis, and crafted value propositionsConducted extensive international primary research of consumer mobile video usage and interestsEngaged with leading service provider customers to prioritize features and refine product roadmapMobile video capabilities incorporated in Mediaroom 2.0 release, launched in January 2010Provided mid-term market perspectives for next wave product lines, which led to Mobile Video incubation roleDrove semi-annual forecasting and collaborated with product, finance, and operations teams to build division P&Ls

London, Gb

PROJECTS INCLUDE THE FOLLOWING:IPTV strategy formation and media organization design for one of the largest European telecom operatorso Led team that determined critical content offerings and iTV features for commercial deploymento Gained board approval of the media unit’s IPTV plans, which became the most popular TV provider in its marketStrategic evaluation framework of new business opportunities for a leading incumbent European telecoms playero Created the methodology for analyzing, ranking and selecting strategic options to ensure a consistent processo Initiative resulted in increased sales from new opportunities from less than 5% to 20% of total revenues Assessment of enterprise mobile application usage for a leading US wireless playero Led the overall analytical framework development for vertical and application prioritizationo Evaluated and short-listed potential application partners for industry-focused initiativesEuropean MVNO strategy implementation for leading global content businesso Negotiated network deals with mobile operators on behalf of a major content player o Identified, selected and managed partners for billing, customer care, and reporting platforms

Amsterdam, Nl

It

Boston, Ma, Us

Blagnac Cedex, Fr

Mba, Finance, Marketing

Ba, Art History