Catherine Hamilton Email & Phone Number

Herndon, Virginia, Us

Round Rock, Texas, Us

Manage partner relationship with Americas Electronic Disposition and Logistics partners• Build relationships with internal and external partners• Manage performance of existing partner network through weekly/monthly meetings and quarterly business reviews• Support Americas Global Takeback team with partner engagement for RFPs, SOWs, Scorecards and escalations• On-board/off-board partners due to market expansion or strategic shift in direction• Plan and implement annual Global Partner Forum event for Global Takeback team

Round Rock, Texas, Us

Develop and manage the global Dell IoT Solutions Partner Program • Create the infrastructure for a new partnership program within Dell• Project manage the qualification process to test curated software partners’ solutions with Dell IoT hardware • Facilitate communication between partners and Dell IoT marketing, engineering, procurement, legal and sales teams • Design program portal and collateral to drive awareness of the partner ecosystem to customers and recruit new partners • Manage 3rd party agency relationships• Budget planning

Santa Clara, California, Us

Lead and manage Channel Customer Relationship program for Global Sell-out and Inventory reporting• Manage 3rd party vendor in the Data Management of Global Sell-out and Inventory reporting from Channel partners• Develop and lead improvement planning projects for Channel partners to report POS and Inventory• Problem solve partner and regional reporting issues to deliver fast and accurate data to drive channel growth• Manage the activation process for new partners to participate in rebate incentive programs• Budget planning

Santa Clara, California, Us

Managed content initiatives to support the global marketing portal strategy and ensure the right content is delivered to the target audiences• Defined Marketing Web Content strategy and content requirements for channel partner portal• Defined and followed key performance indicators for channel partner portal• Evaluated the usability of the portal and tracks best practices to increase portal traffic• Coordinated resources for new Web content development and managed editorial calendar• Managed content workflows and life-cycles• Developed communications to recruit partners to the portal through marketing automation

Santa Clara, California, Us

Responsible for the global coordination of sales incentive initiatives launched through a portal infrastructure:• Worked with regional teams to develop incentive programs that align with business objectives within the technical capabilities of our loyalty program infrastructure.• Oversaw the relationship with external vendors supporting the regional marketing programs.• Developed innovative channel marketing programs that target members of the Fusion Partner Program (including Distributors, Solution Providers, Retailers, etc.)• Worked closely with the marketing systems and IT teams to ensure proper integration with the partner portal.• Desiged training programs with our sales enablement team that target channel partners and drive participation in the loyalty program.• Reported on the performance of marketing incentive initiatives

Boston, Ma, Us

Developed new business for the St. Louis market with a global talent agency:•Developed New Business for the St. Louis market with a global talent agency selling Staffing Services for Design, Marketing, Online Marketing, Interactive Design and User Experience•Lead account strategies for designated accounts•Developed and manage relationships with key contacts (Senior Level Marketing, Web and Creative Services Management, Procurement, Supplier Diversity, and HR)

Cincinnati, Ohio, Us

Integral member of P&G sales and marketing team dedicated to the Walgreens Company account: •Drove adoption of new products through marketing initiatives that are aligned to Walgreen’s customer segments and business objectives.•Launched and managed programs within the Personal Health Care/Household Needs product portfolio for the Walgreens customer team•Developed scalable programs for the entire P&G product portfolio at Walgreen’s national chain•Worked with P&G’s Walgreen’s sales team to improve distribution, shelving and merchandise•Assisted Walgreens in understanding their target shopper and rebuilding their equity in a manner that supports their mission of providing convenient access to consumer goods and earning the trust of their customers

Cincinnati, Ohio, Us

Coordinated all global programs aimed at promoting oral care products, and had sole responsibility for the manual toothbrush category:•Developed marketing material templates for both developed and developing markets•Conducted customer research sessions in the US and internationally to develop product launch plans •Worked with cross-functional team members to develop plans for upstream product initiatives•Managed annual budget for the category and modified plans mid year to support cost reduction plans

Served as territory manager and managed all sales activities in an eighteen-state customer region:•Worked with the marketing department to design sales materials and provide advice as an Advisory Board member •Designed promotional activities to increase the level of sales within territory which were shared across the department team for reapplication.•Provided on-site professional seminars and continuing education lectures

Mba, Marketing

Bba, Management