Katie Hoffman Email & Phone Number

New York, NY, US

Haddonfield, NJ, US

True is a global retained executive search firm focused on c-suite executives, VPs, directors, and other strategic talent.

Ratio Advisors is a boutique search firm that partners closely with leading private equity firms, hedge funds, and other alternative asset managers to build best in class teams from associate to principal levels.

New York, New York, US

- Supported program management of confidential firmwide project with senior stakeholders, including C-suite and Board. - Facilitated integration of FinTech retirement solutions acquisition; oversee 23 workstreams; transition 160+ people. - Conducted employee sentiment survey, findings focused on cultural improvement shared with executive leadership.

New York, New York, US

- Led end-to-end management of $500K recruitment video across five global locations with senior leaders, reached highest engagement and watch time across entire Marcus YouTube channel. - Developed and executed creative campaign for beta-test product launch shared with all US GS employees. - Collaborated on new consumer-friendly series; resulted in highest.

New York, New York, US

- Reported directly to Co-Founder and Managing Partner Alexa von Tobel and conducted competitive analyses on a variety of software and high-tech industries aiding in deal diligence.- Developed trends presentation on eleven major industries forecasting future areas of growth.

Does the thought of networking make you cringe? What if the stereotypes you have about networking are wrong? You will hear top evidence-based research and interviews with ultimate connectors on how they network authentically and effectively. Together, we will break down the fears and anxieties that so many of us experience when we think of networking..

New York, New York, US

- Devised and pitched new capability for Marcus app to promote use of API technology to allow split payments in budgeting. - Created and presented competitive analysis for buy-now-pay-later installment loan programs to senior leaders. - Curated weekly FinTech news market update to senior leaders.- Compiled market research and pitch decks for major clients.

Los Angeles, CA, US

- Coordinated and developed creative campaign for Puma that outperformed estimates by 1.4M impressions. - Created and pitched insights on Generation Z to entire Brand Partnerships 60+ group, resulting in the creation of an online store, Complex Shop, expected to generate nearly $10 million in its first year.

New York, New York, US

Chicago, IL, US

- Directed team of six to conduct user interviews identifying difficulties regarding platform usage for Kellogg MBA startup.- Promoted software to the undergraduate market; ran pop-up events, developed “How-To” videos, and created merchandise.

Beverly Hills, California, US

- Managed social media end-to-end: wrote copy, created graphic designs and visuals, secured approvals.- Edited visual content including tour promo videos and digital/print artwork posted on artists’ platforms.- Conducted research to identify artists that align with target audience affinities to fuel creative ideas for advertising.- Collaborated with artist.

- Directed and managed the red carpet featuring MTV, Variety and other news outlets, while supervising 30 volunteers.- Managed and ran the festival’s social outreach efforts across Snapchat, Instagram, Facebook, Twitter and WhoSay.- Developed multi-criteria rubric for analysis used by other judges and participated as a judge at the event.

London, London, GB

- Wrote and published article on behalf of client for Huffington Post Blog to market the brand’s story to U.K. audiences. - Aided business development through creation of pitch slides and case studies to highlight the results of two campaigns.

- Drafted Mayor de Blasio’s daily tweets used as a primary form of communication to the Mayor’s 1.3M followers.- Managed Twitter activity for all Office of the Mayor accounts via Hootsuite while providing social media support across several other governmental agencies. - Assisted in the city’s social media emergency response to an outbreak of Legionnaires’.

- Drafted Mayor de Blasio’s daily tweets used as a primary form of communication to the Mayor’s 1.3M followers.- Created concept and design for mobile application in support of NYC’s bid to host the 2016 Democratic Convention.- Attended daily morning “Huddle” mayoral priority meetings.

Bachelor Of Science - Bs, Major: Communication Studies; Minor: Entrepreneurship

Education record

Education record