Katie Ittenbach Email & Phone Number

Working with our talented team to produce custom research that helps our clients navigate change. See Our Research Approach to get a brief overview for our process.

Carmel, In

• Design custom primary research studies in their entirety, from project inception and design through preparation and delivery of reports and presentations. • Select appropriate market research methodology to answer client objectives. • Manage the primary research process including designing, overseeing and approving key steps within the process itself.• Expertise in segmentation, regression, perceptual mapping, factor reduction, choice based models, and drivers analysis.• Incorporate customer database records / transactional data with primary research to predict and influence future behavior.• Synthesize research data and identify key insights• Develop new or advance existing primary research solutions and services

Management, Marketing

Activities and Societies: Kappa Kappa Gamma, Purdue Student Government Board of Directors, Old Masters, Purdue Equestrian Team

Masters Of Business Administration