Katie Kolcun

Katie Kolcun Email and Phone Number

Lifecycle Marketing Director | Head of Seller Launch @ Truly Free
Phoenixville, PA, US
Katie Kolcun's Location
Greater Philadelphia, United States
About Katie Kolcun

As a marketing professional with over 9 years of experience in digital marketing strategy and project management, I thrive on crafting innovative solutions that resonate with both customers and business objectives. My passion lies in enhancing customer engagement and driving revenue, ensuring that every initiative aligns seamlessly with my company's mission. I believe in the power of collaboration and have a proven track record of fostering partnerships that amplify results. By leveraging data-driven insights, I’ve successfully transformed customer outreach into a dynamic, revenue-generating channel.

Katie Kolcun's Current Company Details
Truly Free

Truly Free

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Lifecycle Marketing Director | Head of Seller Launch
Phoenixville, PA, US
Katie Kolcun Work Experience Details
  • Truly Free
    Lifecycle Marketing Director | Head Of Seller Launch
    Truly Free
    Phoenixville, Pa, Us
  • Qvc
    Senior Manager, Retention Marketing
    Qvc Jul 2021 - Sep 2024
    West Chester, Pennsylvania, United States
    In my role as Senior Manager of Retention Marketing at QVC, I led a team of 6 professionals to drive over $250M in annual revenue through email and mobile strategies. By implementing acquisition initiatives and increasing email personalization to 90%, we achieved a 30% increase in CTR. Additionally, launching the SMS channel resulted in reaching 1M subscribers and transforming it into a multimillion-dollar program. Managed cross functional partnerships with key stakeholders and vendor partnerships.
  • Qvc
    Retention Marketing Strategist
    Qvc Aug 2019 - Jul 2021
    West Chester, Pa
    • Developed and executed Retention Marketing strategy, driving customer engagement and value.• Managed email channel reporting, monitored key metrics, and optimized deliverability for maximum inbox delivery.• Cultivated relationships with partners/vendors, identifying new partnership opportunities based on business needs.
  • Qvc
    Project Coordinator, Retention Marketing
    Qvc Aug 2017 - Jul 2019
    West Chester, Pennsylvania
    • Managed end-to-end email campaigns in ESP, collaborating with e-commerce and creative teams for promotions and seasonal events.• Oversaw email launch schedule, testing calendar, and training program for new hires at QVC.• Achieved a 10% increase in email engagement and conversion rates through targeted campaigns.
  • Ability Prosthetics & Orthotics
    Marketing Manager
    Ability Prosthetics & Orthotics Aug 2015 - Aug 2017
    Exton, Pennsylvania
    • Managed social media channels and email marketing strategy to enhance patient engagement.• Oversaw website maintenance and optimizations.• Designed and distributed print marketing materials to ensure brand consistency and visibility.• Assisted in planning and executing corporate and patient care events.
  • Elaina'S Fine Art Gallery
    Marketing & Custom Framing Specialist At Elaina'S Fine Art Gallery
    Elaina'S Fine Art Gallery May 2013 - Aug 2015
    Trappe, Pa
    • Managed social media accounts and optimized website.• Integrated marketing campaigns and promotions to drive artist exhibits and sales.• Developed skills in marketing strategy, social media management, and event coordination.

Katie Kolcun Education Details

  • Kutztown University Of Pennsylvania
    Kutztown University Of Pennsylvania
    Bachelor Of Arts In Professional Writing, Minor In Public Relations

Frequently Asked Questions about Katie Kolcun

What company does Katie Kolcun work for?

Katie Kolcun works for Truly Free

What is Katie Kolcun's role at the current company?

Katie Kolcun's current role is Lifecycle Marketing Director | Head of Seller Launch.

What schools did Katie Kolcun attend?

Katie Kolcun attended Kutztown University Of Pennsylvania.

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