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After working for many years as a User Experience (UX) Designer and Researcher, I've started a company called Pictal Health to help patients - especially those with complicated or mysterious conditions - tell their stories visually. I'm putting all my energy into that work right now; below is a little more about my design work and background.HOW I WORKI love to collaboratively sketch, brainstorm, talk to and learn from actual users, facilitate conversations, solve difficult problems, manage project details, and work closely with my team. I use visualization to model ecosystems, communicate research findings, and better understand complex relationships. I have led projects and teams that have worked together to design mobile and web products intended for use by a variety of healthcare stakeholders (patients, nurses, doctors, staff); I have also worked to create better service experiences for patients and families who are 'using' the healthcare system.When I’m not working you can find me skiing, hiking, running, attending farmer’s markets, finding cute dogs to pet, and taking in true crime.Specialties: Interaction design, information architecture, online collaboration, usability testing, user research, website development, taxonomy design, group facilitation, user training, service design, information and data visualization, content strategy, UX writing, copywriting
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FounderPictal HealthBurlington, Vt, Us -
Experience Design, Research, Strategy ConsultantKatie Mccurdy Experience Design, Llc Jul 2012 - PresentClients have included Johnson & Johnson, Amgen, LabCorp, Medical Avatar, TIAA-CREF, the National Rural Electric Cooperative Association, Medivo, Notabli/Parent Co, Open mHealth, Dignity Health, Medal, Uno Health, Overlap Health, Mymee, the Child Mind Institute, and the University of Vermont Medical Center. -
FounderPictal Health May 2018 - PresentBurlington, Vermont, UsPictal Health is the first company to help people tell their stories visually, with timelines and symptom diagrams. By improving patient-doctor communication, we aim to help patients be heard and seen, help providers make the best-informed decisions, and reduce errors and unnecessary spending.As a founder and designer, I have:⤑ Conducted 150+ customer discovery conversations, in various corners of healthcare biz⤑ Helped 75 patients create health history and symptom visuals through a proof-of-concept service⤑ Created a Figma prototype of a digital timeline product, tested it with 30+ diverse patient and provider users⤑ Created and maintained a phased product roadmap⤑ Evaluated offshore engineering partners⤑ Helped prioritize engineering work⤑ Launched an alpha product, working closely with US-based engineer/thought partner Chris Zamierowski; got 20 alpha users to give us feedback (so far!)⤑ Modeled financials with a detailed pro forma⤑ Burned out 2x, and kept going⤑ Participated in 2 accelerators⤑ Written 22+ case studies, guest blog posts, and opinion pieces about visuals + healthcare⤑ Garnered unsolicited interest from 11 potential B2B customers and hundreds of B2C customers⤑ Edited my pitch deck to death⤑ Reached 'peak advice' and realized most answers must come from withinThe march continues.
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Lead Experience Designer & ResearcherChild Mind Institute Mar 2023 - Jan 2024New York, Ny, UsA blend of product management, experience design, and design research, primarily focusing on a product called MindLogger. Impact: ⤑ Served as player-coach for design team, organizing our work and running standups⤑ Ran thorough discovery process and communicated outcomes ⤑ Organized and maintained product roadmap and requirements⤑ Created concept models, flow diagrams, and other visuals to help us wrap our minds around complex info⤑ Helped untangle interaction design and information architecture problems⤑ Created Figma wireframes and prototypes⤑ Conducted usability testing and shared specific, actionable feedback ⤑ Wrote and maintained feature briefs⤑ Improved our team's process to make us more tightly collaborative⤑ Worked closely with product designers, head of product, CTO, data science, and offshore engineers⤑ Overall served as glue, connective tissue of team -
Us Early Stage FounderMasschallenge Aug 2022 - Sep 2022Boston, Massachusetts, UsI was accepted into the Mass Challenge Early Stage program, representing my startup Pictal Health. Refined business plan and strategy through learning sessions and 1-on-1 mentorship. -
Lead Product DesignerMymee Sep 2021 - Apr 2022New York, Ny, UsLed design efforts across mobile app, web app, and internal tool development. As always, this work included lots of design planning, wrangling information, diagramming ideas, communicating and collaborating with internal stakeholders, and usability testing with end users. Impact:⤑ Launched key mobile and web app features in partnership with offshore engineering team⤑ Mentored and had a fun collaboration with a delightful junior designer⤑ Gathered, synthesized, illustrated, and disseminated key user insights gained through user interviews and surveys, which helped direct product and marketing efforts⤑ Tracked requirements, created and tested prototype for complex internal-facing software -
User Experience ConsultantThe University Of Vermont Medical Center Jul 2015 - Apr 2018Burlington, Vt, UsWhile consulting at UVM, a large academic medical center, I worked on projects to improve the patient, family, and clinician experience. I performed extensive interviews and shadowing, led multiple end-user participatory design workshops, prototyped and tested solutions with end users, and helped ‘sell’ prototypes and ideas across disciplines. The work was energizing, to say the least.Impact: ⤑ Led human-centered redesign of hospitalist progress note templates that were widely adopted⤑ Led large-scale redesign project for the hospital's website⤑ Collaborated on redesign of medical bills to a more visual, understandable format ⤑ Produced research-informed, human-centered guide for just-diagnosed cancer patients⤑ With a team: conducted intensive design research, synthesized insights and developed an experience strategy for improved wayfinding and signage in the hospital (a project that was carried to fruition by the facilities team)⤑ Carried 4 of the 5 projects above through successful launch! -
Lead DesignerOpen Mhealth May 2014 - Dec 2015San Francisco, California, UsIn my role as Lead Designer at Open mHealth I led design research, design strategy, interaction design and visual design for Linq, a clinician- and patient-facing product that encourages collaboration around health tracking. My process involved clinician and patient interviews, distillation of foundational research into user personas and a high-level strategy, collaboration on branding and 'look and feel,' heavy sketching, wireframing and prototyping, visual design, and collaboration with developers on the little details that matter. I enjoyed working closely with this small yet mighty organization. -
Ux Lead And Team GlueNotabli Oct 2014 - Jul 2015Burlington, Vermont, UsAt Notabli and Parent Co I helped lead a small design team that created products for parents to curate, archive, organize and privately share their kids' childhood. While there, one of my big goals was to increase collaboration and communication between the design, development, and business leadership teams. I implemented formal design reviews, created best practices around documentation and specification, encouraged the team to do tons more prototyping, and insisted on whiteboard usage while talking through problems. This helped to keep conversations on track and get everyone on the same page. I also spent a lot of time planning and managing product intricacies. I helped manage the design team's workflow and timelines, I wrote UI and email copy, and I assisted with planning small and large product improvements and releases. They called me 'Trello Mc-Card-y, the distiller.' As a UX specialist, I partnered with designers to work through the early stages of a design or product, helping with product definition and strategy, and working forward from there into information architecture, sketching and prototyping, testing and iterating. I aimed to keep the team focused on the end user's needs, problems, and context by facilitating user interviews and usability testing, writing surveys, and creating personas. -
Ux ConsultantMedivo Jun 2013 - Apr 2014New York, Ny, UsDuring my time consulting with Medivo, I served as the primary UX and design lead on multiple mobile app and web projects. This has involved very close collaboration with Medivo's Product and Development teams in New York and my UI design collaborator in Vermont. As part of this engagement I focused on bringing the end user into our design process through iterative usability testing and interviews with people who are representative of our user base. My process also involved competitive evaluation, flow diagramming, user surveys, lots and lots of sketching, wireframes, creation of mobile prototypes, tight collaboration with my visual design partner, extensive QA, jokes, and occasional animated gifs. -
Senior Interaction DesignerR/Ga Mar 2012 - Jul 2012New York, Ny, UsI led interaction design for select Johnson & Johnson Vision Care projects. My interests & specialties include designing for responsive/adaptive websites; testing designs with real people; designing for participation and creativity; operating in a very collaborative, 'lean UX' fashion; and facilitating knowledge sharing within the design community at R/GA. My primary projects during this time period were the responsive redesign of acuvueprofesional.com and the design of the Donate A Photo app, which was a finalist in the 2013 Digiday Mobi Awards. -
Interaction DesignerR/Ga Jun 2010 - Mar 2012New York, Ny, UsClients included Verizon, WaterAid, and Johnson & Johnson. My most significant project was the redesign of an online support website; I had the chance to take the project from in-depth research and synthesis through strategy, personas, sketches, wireframes, and detailed specifications. I also led interaction design for a responsive website, and I worked on a complex, multi-country website. During these projects I collaborated closely with visual, tech and copy team members to ensure that the intent and quality of the project was carried through to the end.
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Interaction Design InternVmware 2009 - 2009Palo Alto, Ca, UsWon 'Best Intern Project' award. -
Interactive Web ProducerEatingwell Media Group Feb 2008 - Jul 2008Burlington, Vermont, Us
Katie Mccurdy Skills
Katie Mccurdy Education Details
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University Of Michigan - School Of InformationHuman-Computer Interaction -
Champlain CollegeWebsite Development And Management
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University Of Lausanne - Unil
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University Of MichiganSocial Sciences
Frequently Asked Questions about Katie Mccurdy
What company does Katie Mccurdy work for?
Katie Mccurdy works for Pictal Health
What is Katie Mccurdy's role at the current company?
Katie Mccurdy's current role is Founder.
What is Katie Mccurdy's email address?
Katie Mccurdy's email address is ka****@****ail.com
What is Katie Mccurdy's direct phone number?
Katie Mccurdy's direct phone number is +180223*****
What schools did Katie Mccurdy attend?
Katie Mccurdy attended University Of Michigan - School Of Information, Champlain College, University Of Lausanne - Unil, University Of Michigan.
What are some of Katie Mccurdy's interests?
Katie Mccurdy has interest in Jewelry Making, Information Architecture, Frisbee, Skiing, Crafting, Plain Language, Hci, Web Development, Simple Design, Basketmaking.
What skills is Katie Mccurdy known for?
Katie Mccurdy has skills like User Experience, Information Architecture, Interaction Design, User Interface Design, Usability Testing, Heuristic Evaluation, User Experience Design, Contextual Inquiry, Wireframes, Mobile Applications, User Centered Design, Experience Design.
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