Katie Walton Email & Phone Number

San Francisco, Ca, Us

San Francisco, California, United States

Led marketing of DoorDash advertising products for SMB restaurant audience. Laid off along with 1250 other employees due to business re-prioritization.

San Francisco, California, United States

Led strategy and creative development for performance marketing campaigns to increase adoption and retention of commerce products.

San Francisco, California, United States

Created and managed performance marketing campaigns to increase adoption and retention of Instagram Advertising products.

San Jose, California

I wrote strategic, brand-led messaging frameworks for global products and segments. Working from our in-house agency model, I supported go-to-market, acquisition, and lifecycle marketing activities. I collaborated with cross-functional stakeholders to help manage workstreams, ensure messaging consistency across assets, and deliver outputs under tight deadlines.

New York, New York

I managed digital and content marketing for the firm including the website, paid and organic social media, SEO, and SEM. I frequently helped write and edit case studies, thought leadership articles, and press releases, which were published in outlets such as Fast Company, Inc., Ad Age, Quartz, and Design Observer. I also supported Business Development with lead generation and nurturing campaigns. Joining this storied, global agency that has worked on so many iconic brands – the likes of Southwest, Starbucks, Delta, and Hearst – taught me invaluable lessons about the power of brand.

San Francisco Bay Area

As one of the first marketing hires for this mid-market company, I led B2B & B2C acquisition and lifecycle marketing campaigns spanning web, paid and organic social, SEO, SEM, video, content marketing, sales enablement, and out-of-home. I managed an agency and two direct reports to launch new products and increase brand awareness. We increased monthly customer growth by 175% over two years and consistently met cost per acquisition goals.

San Francisco Bay Area

Rohnert Park, Ca

Managed website, social media, press releases, news articles, graphic design, event photography, and community outreach.

Sonoma State University, Rohnert Park, Ca

I managed a student staff of 35+ writers to publish our weekly newspaper. I was responsible for editing articles, supervising page layouts, writing the weekly editorial, and managing campus relations. I developed a subscription service to increase revenue and expand our distribution. Under my leadership, the STAR received "First Place" from the American Scholastic Press Association.