Katie Moloney

Katie Moloney Email and Phone Number

Strategic Marketing & Ecommerce Leader | Former CPG Founder (Acquired) | Agency Owner Specializing in Retention for Health & Beauty Brands @ KM Grow
Katie Moloney's Location
New York City Metropolitan Area, United States
About Katie Moloney

π—©π—”π—Ÿπ—¨π—˜ 𝗣π—₯π—’π—£π—’π—¦π—œπ—§π—œπ—’π—‘:Expertise in Go-To-Market Planning, Strategic Partnerships, Business Development, and Revenue Growthπ—žπ—˜π—¬ π—›π—œπ—šπ—›π—Ÿπ—œπ—šπ—›π—§π—¦:➀ Founded a CPG start-up leading a cross-functional team of nine across operations, design, content, paid social, search, social media, and R&D, driving YOY revenue growth and culminating in a strategic acquisition of the company in 2023.➀ Boosted client revenue quarter-over-quarter during the first year of operation, leading a self-founded boutique digital marketing agency with a remote team of seven. ➀ Secured partnerships with major US retailers, expanding distribution nationally and driving a notable increase in sales volume. ➀ Directed and managed P&L for eCommerce and retail channels, guiding strategic decisions that optimized product pricing and achieved a reduction in cost of goods sold (COGS).➀ Revived a three-year dormant strategic partner through relationship building, personalized sales pitches, and tailored marketing strategies that addressed their unique business needs.𝗖𝗒π—₯π—˜ π—–π—’π— π—£π—˜π—§π—˜π—‘π—–π—œπ—˜π—¦, 𝗕π—₯𝗒𝗔𝗗-π—•π—”π—¦π—˜π—— 𝗦𝗧π—₯π—˜π—‘π—šπ—§π—›π—¦, 𝗔𝗑𝗗 π—”π—–π—–π—’π— π—£π—Ÿπ—œπ—¦π—›π— π—˜π—‘π—§π—¦ π—œπ—‘:Digital Marketing | Strategic Partnership Development | Team Leadership | Revenue Growth & Scaling | Team Management | E-commerce Strategy | Customer Acquisition & Retention | Brand Partnerships | Brand Management | Business Development | Negotiation and Deal Closing | Cross Functional Team Collaboration | Stakeholder Management | Strategic Planning | Sales Strategy Execution | Data-driven Decision Making | Project Management | Customer Relationship Management | Data Analysis | Omni-Channel Marketing𝗔𝗕𝗒𝗨𝗧 π— π—˜:Exited founder of a venture-backed CPG brand, with 11+ years of experience in marketing, media, content and commerce. Now leading a boutique marketing agency helping health and beauty brands turn first time customers into loyalists. Featured in Crunchbase, Business Insider, 500 Startups, PopSUGAR and more.π—žπ—˜π—˜π—£ π—œπ—‘ 𝗧𝗒𝗨𝗖𝗛 Book a free discovery call with me: https://calendly.com/kmgrow

Katie Moloney's Current Company Details
KM Grow

Km Grow

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Strategic Marketing & Ecommerce Leader | Former CPG Founder (Acquired) | Agency Owner Specializing in Retention for Health & Beauty Brands
Katie Moloney Work Experience Details
  • Km Grow
    Founder & Principal
    Km Grow Aug 2022 - Present
    New York City Metropolitan Area
    ➀ Directing an agency in optimizing client email programs that increase revenue and strengthen loyalty.➀ Scaling digital advertising budgets across Meta and Google, delivering notable ROI and setting a new benchmarks for campaign efficiency and profitability.➀ Architecting digital marketing plans for brick and mortar franchise businesses, collaborating with multiple owners to ensure cohesive pre- and post-opening campaigns, and driving successful market entries.KM Grow Inc. is a NYC-based boutique marketing agency providing lifecycle marketing services for beauty and wellness brands. Founded and operated by myself. Leading a team of seven. Marketing Strategy | Digital Marketing | Growth Marketing | SEO & SEM | Campaign Management | Lead Generation | PPC Advertising | Marketing Analytics | Client Acquisition | Integrated Marketing | Creative Direction | Marketing Automation | Business Development | ROI Optimization | Customer Acquisition | Multi-Channel Marketing | Data-Driven Marketing | Demand Generation | Revenue Growth | Agency Leadership | Talent Acquisition & Retention | Executive Leadership | Cross-functional Leadership
  • The Angel Group
    Member
    The Angel Group Oct 2024 - Present
    United States
    The Angel Group is a growing community of industry pros and peers who invest in early stage CPG brands.
  • &Marketing
    Fractional Cmo
    &Marketing Jul 2022 - Present
  • Beyondsku
    Mentor
    Beyondsku Aug 2023 - Dec 2023
  • Aila
    Founder & Ceo
    Aila Nov 2018 - Apr 2023
    Greater New York City Area
    Acquired in April 2023. ➀ Created and steered the launch of uniquely positioned, nutritional supplement products via DTC and retail channels.➀ Led all go-to-market, fundraising, and business development efforts, culminating in the strategic acquisition of the company in 2023 through effective relationship building and market positioning.Aila is an omni-channel superfood supplement company and wellness brand. Founded, launched, and led by myself. Managed a team of nine. VC-backed. Marketing Leadership | Business Development | Entrepreneurship | Product Positioning | Market Research | Channel Strategy | Data-Driven Marketing | P&L Management | Go-to-Market Strategy | Competitive Analysis | Demand Generation | Strategic Partnerships | Revenue Growth | Thought Leadership | Stakeholder Management | Talent Acquisition & Retention | Cross-functional Leadership | Email Marketing | Brand Strategy | Paid Media | Conversion Rate Optimization (CRO) | Content Creation | Customer Journey Mapping | Omnichannel Marketing | Public Relations | E-commerce Marketing | Brand Awareness | Affiliate Marketing | Performance Marketing
  • Dreamers // Doers
    Founding Member
    Dreamers // Doers 2020 - Apr 2022
    Dreamers // Doers is a highly curated, female-focused collaboration and co-mentorship community, consisting of an ever-growing powerful network of entrepreneurs, investors and advisors.
  • Hypebeast
    Brand Partnerships, Footwear Lead
    Hypebeast Oct 2018 - Feb 2020
    New York, New York
    ➀ Led strategic partnership initiatives for global footwear brands, generating revenue increases through elevated content marketing campaigns that enhanced brand engagement and visibility.➀ Analyzed market trends and consumer insights to identify and capitalize on new partnership opportunities, leading to an expansion of the footwear partnership portfolio.➀ Managed key stakeholders and indirectly influenced cross-functional teams through strategic guidance and collaborative problem-solving.HYPEBEAST is a global media company focused on contemporary culture and lifestyle. Strategic Partnerships | Account Leadership | Media Relations | Sponsorship Development | Influencer Marketing | Global Brand Management | Digital Media Strategy | Content Collaborations | Brand Partnerships | Integrated Marketing | Cross-Platform Campaigns | Entertainment Marketing | Lifestyle Branding | Creative Content Strategy | Social Media Partnerships | Consumer Engagement | Partnership Negotiation | Trend Forecasting | Cultural Insights | Experiential Marketing
  • Barstool Sports
    Account Executive
    Barstool Sports Jan 2017 - Sep 2018
    New York, New York
    ➀ Managed key advertising accounts across NY, Boston, and LA markets, generating content and partnership revenue by seamlessly aligning sales, creative, and client teams.➀ Secured a boost in average deal size by obtaining three of the company’s initial blue-chip advertising partners➀ Facilitated an increase in repeat business by coordinating seamless collaboration between talent, production, and brand partners, ensuring successful partnership executions.Barstool Sports is a sports & lifestyle media company.Account Leadership | Sponsorship Sales | Client Relations | Brand Partnerships | Sports Media | Digital Advertising | Influencer Campaigns | Content Sponsorship | Revenue Generation | Cross-Platform Media | Ad Sales Strategy | Branded Content | Social Media Advertising | Partnership Development | Creative Campaigns | Experiential Marketing | Sports Marketing | Competitive Market Analysis
  • Cbs Sports
    Account Manager
    Cbs Sports Sep 2015 - Jan 2017
    Los Angeles, California
  • The Weather Channel
    Account Manager
    The Weather Channel Jun 2014 - Sep 2015
    Los Angeles, California
  • Omd Entertainment
    Media Buyer
    Omd Entertainment Jun 2012 - Jun 2014
    Los Angeles, California
    Accounts: Walt Disney Studios Theatrical
  • The Walt Disney Studios
    Special Events & Marketing Intern
    The Walt Disney Studios May 2011 - Aug 2011
    Los Angeles, California

Katie Moloney Education Details

Frequently Asked Questions about Katie Moloney

What company does Katie Moloney work for?

Katie Moloney works for Km Grow

What is Katie Moloney's role at the current company?

Katie Moloney's current role is Strategic Marketing & Ecommerce Leader | Former CPG Founder (Acquired) | Agency Owner Specializing in Retention for Health & Beauty Brands.

What schools did Katie Moloney attend?

Katie Moloney attended Syracuse University, Instituto Internacional En EspaΓ±a.

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