Katie Shutt Email & Phone Number

New York, Ny, Us

Clients include: Thomas' Breakfast, Hefty, Reynolds

New York, Ny, Us

Specialized in creating and bringing brand stories to life as a member of Ogilvy Experiential. Roles and responsibilities include: •Develop and produce various scale brand activations from conceptualization to execution•Manage multiple program timelines, key date deliverables and budgets simultaneously •Work closely and effectively with IMC teams in a fast-paced environment •Handle daily communication and develop strong relationships with internal teams, clients and vendor partners •Resource various program assets •Recruit, train, schedule and manage on-site staff and oversee on-site logistics Programming includes:The Blue Paradox Exhibition, Museum of Feelings by Glade, Kiwi Portraits Completed Campaign, Mrs. Meyer's Compassion Flower Campaign, Windex 100% Ocean Plastic Bottle #HelpSeasSparkle Activation, Caldrea Garden Holiday Pop-Up, Morton Salt's Next Door Chef Series, Mrs. Meyer's Rose Bowl Sponsorship, Raised & Rooted Nugget Orchard, Jimmy Dean Biscuit Roll-Up Zone Pop-Up, Morton Halloween Activation, Glade PlugIns Car Influencer Roadtrip, Glade Glampfire Activation & Campaign, Huggies Babies “R” Us In-Store Urban Initiative, Jimmy Dean Paparazzi for Good Contest, Mrs. Meyer's "Just Keep Making" Campaign, Morton Salt Social Media Week Activation, Morton Salt Thirst Gala "Every Drop Journey" Installation, Glade Nutcracker Premiere Partnership

New York, Ny, Us

Roles and responsibilities included: •Building foundation of knowledge of agency processes and client’s business•Creating, tracking and managing program budgeting and finances •Engaging with Integrated Marketing Campaign teams to oversee project management and effectively communicate status to keep team fully informed at all times•Developing and implementing Standard Operations and Procedure and Program Training Manuals and Recaps•Training, managing and overseeing Team Leads and Brand Ambassadors both on-site and off-site•Sourcing & taking inventory of program assets across all clients and projects Programming included:Museum of Feelings Presented by Glade, The Color Run Shine Tour Shout Sponsorship, Valeant Pharmaceuticals CeraVe USA Swimming Sponsorship, Hill’s Activation at the PetCo Store Leadership Summit, Blue Cross Blue Shield Mobile Tour

Chicago, Il, Us

Provided outstanding service at a revolutionary, personalized mid to high-end retailer.Roles and responsibilities included: • Independently self-sourced, prospected, grew and managed book of business to hit monthly sales goals• “Warm” called marketing leads to convert to transacting clientele• Maintained client relationships to gain trust and build business• Conducted in-person and online sales appointments• Cross-sold clients to all three areas of business: ready to wear, trunkservice, and custom clothing• Built expert knowledge of brands, business and trends

Event Coordinator at an event production company known for its success pioneering the experiential entertainment industry within the following domains: Brand Development • Developed a participant website audit for Warrior Dash and presented to marketing department leads, of which findings were implemented within the next season• Engaged in market research among competitors to improve American Beer Classic• Researched and compiled local summer festivals in Chicago to promote premier event• Contacted, confirmed, and sent out promotional materials and signage to over 150 stores to promote 4 separate brands• Performed outreach and achieved inclusion in 125 event calendars to promote 5 separate brandsDigital Communication• Compiled an outreach list of over 350,000 recipients within the target market for a semi-national campaign launch for a premiere event• Built and reviewed emails and surveys on a weekly basis to be sent out to thousands of participants for a wide variety of Red Frog EventsSocial Media• Composed and scheduled weekly tweets for three brands• Created unique Facebook posts for three brand pages to encourage participant interaction as well as promotionFirefly Music Festival• Worked among two separate teams to contribute to a festival hosting over 70,000 guests including:Volunteers Team:• Actively worked within a team assigning volunteer roles, credentials, and issuing deposit refunds to over 1,000 volunteers who worked within the festivalArtist Credentials:• Organized and distributed credentials to media representatives and artists performing at the festivalCustomer Experience• Assisted customers by solving their inquiries via phone as well as email

Chicago, Il, Us

• Awarded top media placement and top impression value award• Built targeted media lists based on industry specific research• Composed customized pitches for multiple clients and conducted media outreach and follow-up• Performed daily industry news monitoring and internal reporting• Created and executed creative content via social media to develop client’s brands and engage consumers

Master Of Science - Ms, Integrated Marketing Communication

Bachelor Of Arts (B.A.), Strategic Communication

Accademia Italiana Florence - Study Abroad, Minor: Design

Education record