- Relaunch of the online shops www.gustos.bz.it (B2C Italy), www.suedtirolgustos.de (B2C Germany/Austria) and www.horeca.gustos.bz.it (B2B Italy)- Realization of all the content and coordination of the projects- Marketing plan management- Promotional campaigns for the 3 shops- Social Media Marketing (Facebook, Instagram, Youtube, Pinterest, Blog, Influencer)- E-mail marketing and automatic e-mail campaigns - Google Ads- SEO optimization- Amazon platform-… Show more - Relaunch of the online shops www.gustos.bz.it (B2C Italy), www.suedtirolgustos.de (B2C Germany/Austria) and www.horeca.gustos.bz.it (B2B Italy)- Realization of all the content and coordination of the projects- Marketing plan management- Promotional campaigns for the 3 shops- Social Media Marketing (Facebook, Instagram, Youtube, Pinterest, Blog, Influencer)- E-mail marketing and automatic e-mail campaigns - Google Ads- SEO optimization- Amazon platform- Online customer reviews platform- Content realization of the new Gustos recipe booklet - Organization of - and support at product foto shootings and video recordings- Chat and customer service- Statistics and weekly reports Show less

- Cooperation and cross marketing with other companies - e-mail marketing and newsletter (for the online shop and for the stores)- marketing campaigns and cross channel communication (stores and online shop)o radio spots, big prints, citylights, product flyer, flags, online banner, newsletter and other communication supports of promotional campaigns- organization and management of competitions and contests - marketing budget management for each store

- online and performance marketing for the online shop www.sportler.com- 2 relaunches with new backoffice features and face lifts- Cooperation and cross marketing with other companies - e-mail marketing and newsletter (for the online shop and for the stores)- affiliate marketing - customer reviews platforms- realization of simple grafics like online banners with Photoshop- media plan and marketing plan management for the online shop- online marketing campaigns… Show more - online and performance marketing for the online shop www.sportler.com- 2 relaunches with new backoffice features and face lifts- Cooperation and cross marketing with other companies - e-mail marketing and newsletter (for the online shop and for the stores)- affiliate marketing - customer reviews platforms- realization of simple grafics like online banners with Photoshop- media plan and marketing plan management for the online shop- online marketing campaigns - organization and management of competitions and contests - marketing budget management of the online shop Show less

When I was working at Gartner Sports, the company was the Italian distributor of the brand New BalanceI was responsible for:- marketing plan and media plan for the performance sector (running shoes)- sponsoring of athletes and events- sponsorship and sales of promotional material- organization, management and supply of event gadget- content creation for the running catalog - organization of events and presence at events with product stands- presence at events… Show more When I was working at Gartner Sports, the company was the Italian distributor of the brand New BalanceI was responsible for:- marketing plan and media plan for the performance sector (running shoes)- sponsoring of athletes and events- sponsorship and sales of promotional material- organization, management and supply of event gadget- content creation for the running catalog - organization of events and presence at events with product stands- presence at events (Marthons) and fairs (Marathon Expo, Pitti Uomo) with product stands and public relation- contact with specialized magazines (Top Sport, Runner's World, Running etc.)- website update- realization and coordination of NB brand displays and accessories for retailers Show less

Project assistant Sportitaly & Civil Protect exhibitions

Project assistant