Chard Development is an award-winning real estate developer with a reputation for leaving a lasting positive impact on people and places. Having brought to market a diversity of housing types, including market condos, purpose-built rentals, not-for-profit suites, and affordable homeownership suites, as well as a variety of commercial developments – Chard is known for delivering projects at standards that exceed the ordinary.As the Marketing Manager, I establish all project positioning, create, and execute go-to-market strategy, and manage the development of all marketing assets and sales tools. I'm also responsible for corporate brand strategy and activities. • Overall strategic direction for new for residential & commercial projects including positioning, branding, sales centre location & design• Establish and manage budget & timelines for project launches• Create advertising strategy, manage creative direction and media buying• Manage & guide production of all sales assets including brochure, handouts & renderings• Manage production of website and all project signage• Contribute to direction of product design• Manage corporate marketing initiatives including brand & website refresh

In addition to providing project support to the Marketing Manager, I established Chard’s standardized Purchaser Communication Program, producing and deploying all communications increasing purchaser touch points, fostering positive brand sentiment, and increasing brand awareness and loyalty. As a marketing coordinator, I established and grew Chard’s social media presence, curated blog content and wrote Chard’s quarterly newsletter. • Established and executed Chard’s purchaser communication program• Responsible for all communication assets related to purchaser closing experience • Secured vendor quotes and coordinated installation for presentation centres & display suites• Coordinated staging, photography & copy for listing of unsold homes • Managed corporate website, social media, blog posts & corporate newsletter• Assisted with community consultation for projects pre-approval

• Provided administrative support to CEO & Executive Director• Managed calendars, travel arrangements & expenses• Coordinated cross-functionally with all departments to prepare materials & presentations• Planned & executed internal and external events• Onboarded new team members• Planned & facilitated learning opportunities through lunch & learns