Kate McKenna is the communications and engagement specialist for the Board of Pharmacy Specialties (BPS), using targeted communication strategies to reach audiences interested and engaged in pharmacist board certification. McKenna has over five years of experience in public relations, social media management, search engine optimization, and audience engagement. She holds a degree in public relations and strategic communications with a focus on public health from American University in Washington D.C., where she is based. McKenna has presented communication strategy case studies at national conferences such as the Institute for Credentialing Excellence (I.C.E.). Her previous professional experiences include business development for an international legal marketing agency, curated public relation campaigns for COVID-19 health research studies, and establishing communication structure for international non-profit organizations.