Supporting brands to elevate their presence through marketing, pr, social and digital media. Working as an extension of their in-house team to carefully construct narratives and bespoke strategies to amplify their voice.

Responsible for merging brand and commercial marketing goals into consumer centric campaigns that not only deliver commercial short and medium-term results, but compliment and shape the longer-term objectives of the business.- Working directly with the Sales & Marketing Director to create a marketing strategy that targets the right audiences with tactical messaging to support revenue goals for both the resort and dive centre - Spearheading marketing plans and developing tactical multichannel marketing campaigns, promotions and packages across website, social media and digital platforms based on commercial needs - Managing social media, digital and PR agencies across Europe and the US, reviewing productivity and approving output - Ownership of all resort branding and approval of signage and verbiage- Creating and supplying all print and digital assets and sales collateral in line with brand guidelines for all outlets of the resort- Copywriting for social media, advertorials and press opportunities - Co-ordinating and managing photoshoots and videography requirements- Ownership of CRM and full database for all resort communications- Ownership of website management to ensure up to date information and seamless customer journey in co-ordination with web host- Coordination and on-site hosting of client fam and press trips as well as conducting site inspections- In-house relations and communications of sales and marketing initiatives - Support sales team with B2B marketing management of consortia and tour operator channels- Support sales team at trade shows and roadshows from local Caribbean islands to international travel

Generate positive publicity through organic advertising via media and social media to build the reputation of the brand within the hospitality industry, and work closely with key internal and external stakeholders to execute press trips and brand partner events.Key responsibilities:- Contribute to the creation and implementation of annual PR activity plans for both properties, encompassing Gleneagles key brand pillars and aligning the strategy to the wider business plans- Track performance of activity and hold PR agencies to account for ROI where relevant- Manage day to day media requests across travel, lifestyle, golf, brand and brainstorm relevant stories in line with PR plans- Plan, co-ordinate and execute VIP and press trips at Gleneagles Hotel and Gleneagles Townhouse- Assist with various brand collaborations and joint ventures relevant to the wider marketing plan throughout the year- Successfully took over Gleneagles Hotel social channels for three months: managing the business photography needs, liaising with external photographers, writing captions and posting- Successfully launched Gleneagles Townhouse through continued communications- Support the members programming strategy and brand implementation at Townhouse, tapping into their network and partner relationships to present a varied and diverse tiering of members events- Accurately manage all marketing budgets, invoices and track spending to ensure in keeping with annual budgetsProjects achieved: - Lead and execute a series of three, three day retreats hosted by Rosemary Ferguson. This was achieved by coordinating all departmental needs, prioritising tasks under strict timelines; building relationships and communicating with external suppliers; maintaining positive energy and attitude and leading on any internal communications distributed hotel wide- Work alongside the Senior Leisure Brand Manager to plan, co-ordinate, execute and host The Great Adventure Race and The Garden Party annually

Responsible for maximising sales revenue across the wider business to exceed company and personal targets and ensure customer satisfaction through personal service. Achievements during the role:- Communicated daily with internal stakeholders, tour operators and travel agents to convert enquiries into sales - Provide exceptional knowledge of the services offered to create bespoke itineraries to exceed customers expectations and fully exploring all revenue potentials to best meet the customer’s needs and guarantee maximum customer spend- Successfully build and sustain trust-based, value-added relationships with customers to grow repeat business- Adopt a positive and flexible approach to secure business where the customers’ first choice cannot be accommodated - Prepare for and actively participate in team meetings to develop new initiatives to drive revenue and enhance the teams performance- Handle and resolve any guest queries where possible to avoid customer dissatisfaction

Kwa Madwala camp is a 4-star safari lodge located in Mpumalanga offering safari experiences for tourists and locals alike.Key responsibilities:- Handling phone calls and email enquiries from future guests, travel agents and tour operators, providing knowledge of the lodge as well as the offerings in the local area / surrounding countries to create bespoke itineraries for all guests.- Manually update availability and rates via GDS for oversea tour operators.- Update social media platforms and the website with up to date offers & content and respond to customer reviews and feedback.- Plan, execute and host day events at the lodge to increase revenue.- Assist with wedding planning and capture on the day content for social media.- Assist with financial data capturing and filling.

Ewan Millar Ltd is a diamond and gemstone wholesaler located in the heart of Glasgow city centre. Key responsibilities:- Handled fine diamonds and rare precious gemstones on approbation.- Processed customer and supplier invoices, credit notes, payments and company expenses using Sage 50.- Liaising with customers regarding invoice and payment queries. - Provided a superior level of service in a luxury industry.- Travelled on business trips to source new diamonds and gemstones to replenish stock levels.

Lemonbox Studios is a creative and innovative event & wedding styling company who offer a personalised styling, design and planning service for both corporate and private events, occasions and parties. As part of a 12 week work experience placement during university, I had to critically examine the day to day workings of the organisation and identify different functions in the services relevant to my degree. Key responsibilities:- Creative research to produce design boards specific to each event, tailored to the customers vision.- Sourcing and purchasing goods for each event.- Client and supplier liaising.- Managed social media presence by creating engaging content, copy writing and general updates.- Production of event schedules and timelines.- Making, manufacturing and crafting props in preparation for upcoming events.- During my three months with Lemonbox Studios, I was present at four events and assisted with on site event set-up and take down.

Responsibilities:- Carry out pre-event safety checks in designated areas, ensure safety equipment is in place and check there are no hazards. - Put in place road closures and queue management systems. - Control and direct flow of audience entering and leaving the event. - Recognise crowd conditions to ensure safe dispersal of audience to prevent overcrowding. - Investigate any disturbance or incidents, reporting to supervisor. - Knowledge of evacuation arrangements including coded messages.

Successfully completed MOD Alpha.- Conduct basic military training- Carry out military administrative tasks as required- Security experience on guard during training weekends- Internationally recognised leadership training