Katrina Olson

Katrina Olson Email and Phone Number

Marketing & Sales Development Manager @ Constellation Brands
Katrina Olson's Location
Chicago, Illinois, United States, United States
Katrina Olson's Contact Details

Katrina Olson personal email

n/a

Katrina Olson phone numbers

About Katrina Olson

Katrina Olson is a Marketing & Sales Development Manager at Constellation Brands. She possess expertise in time management, customer service, microsoft office, marketing, powerpoint and 12 more skills.

Katrina Olson's Current Company Details
Constellation Brands

Constellation Brands

View
Marketing & Sales Development Manager
Katrina Olson Work Experience Details
  • Constellation Brands
    Manager, Sales Development & Marketing Enablement
    Constellation Brands Aug 2021 - Present
    Rochester, New York, Us
    • Partner with brand teams, field marketing, operations, and sales teams on marketing planning, program development & execution• Successfully created & implemented the Beer Division’s Sales Enablement Platform, Launchpad, AKA Mediafly. Conducted large company, as well as small team training sessions to educate on and promote the platform• Partner with cross-functional sales & marketing teams to create microsites within Launchpad which source and communicate tools & resources to the larger sales teams• Manage thousands of pieces of content in Launchpad, ensuring their accuracy and reliability as they are the one source of truth for the beer division. Monitor flow of content from Bynder via custom API• Collaborate with cross-functional teams to successfully launch innovation products each spring and fall• Create impactful holiday sell stories utilizing analytics and data from Circana• Coordinate with field sales to understand insights & marketing gaps and areas for opportunity. This led to streamlining new item sell sheets, allowing the team to sell in product quickly and efficiently• Launched and trained internal and external partners on a new content management application, Galaxy• Was the product owner and manager of the previous Sales Enablement Platform, Seismic. Increased usage & adaption rate of Seismic from ~70% to almost 100%
  • Constellation Brands
    Associate Manager, Omnichannel Marketing - National Accounts
    Constellation Brands Dec 2019 - Sep 2021
    Rochester, New York, Us
    • Executed marketing strategy for C-Store by leveraging key consumer insights to maximize promotional opportunities, resulting in incremental displays, features, and point of sale in stores• Developed and managed all national and regional promotions, as well as customized programming for the C-Store channel• Created customized digital marketing which targets 7-Eleven shoppers to grow consumer awareness of the 7NOW app and drive in-store sales of top brands• Designed, facilitated, and lead Constellation’s presence at our two largest tradeshows, the National Association of Convenience Stores trade show, and the 7-Eleven Experience, both occurring annually• Recommended and implemented comprehensive retail promotional plans for new product launches• Built post-program reviews to analyze the cost and impact of retail marketing programs to optimize future programs return on investment• Created and presented marketing decks at customer joint business planning meetings • Managed the Trade Marketing National Account Team’s multimillion-dollar budget. This includes forecasting, reconciliations, template building, management of team deliverables, and cross functional communication• Acted as the Ariba expert for the team by answering questions and attending workshops from the procurement team• Developed a new streamlined budget process for Trade Marketing National Account Team that eliminated previous errors and frustrations. Trained the entire team on the new process• Nominated to join a taskforce by the Finance team to identify problem areas and create new value workstreams• Received a Recognition Bonus for my work on the budget
  • Constellation Brands
    Sales Coordinator, Beer Division
    Constellation Brands Feb 2016 - Dec 2019
    Rochester, New York, Us
    • Presented to and trained the sales team on multiple sales functions including software like SAP Ariba and budget tracking• Managed team and individual T&E/CTF budgets, totaling $6 million, against spend by running reports in JDE Insights• Ensured budget and spend accuracy by submitting re-classes, performing billbacks, and auditing accounting numbers• Created internal communications both for and from a sales team of 60 people outlining interdepartmental messaging• Lead BU meeting and event planning including creating the agenda, hotel/travel, and nightly activities• Prepared ad hoc sales and distribution reports in IQ and IRi, such as brand performance reports for sales team meetings• Provided expert advice about SAP Ariba for to both CBU sales team and other divisions such as SET, on-premise, and marketing • Advocated on a cross functional team for sales during Project Horizon, the project team that launched SAP Ariba in December 2017• Worked with BDA, a merchandising agency, to display product during roadshows for the sales team and distributors• Worked directly with creative agencies to develop promotional premiums for CBU needs and events to enhance retailer relationships• Surveyed both on and off premise retail accounts for incentives, ensuring that displays are up to Constellation retail standards• Mentored fellow Sales Coordinators in the organization through trainings and by offering feedback on various projects• Received the 2018 Sales Impact Player of the year award for the CBU
  • Affinity_Global (Fka Leading Edge Recovery Solutions)
    Client Service Liaison
    Affinity_Global (Fka Leading Edge Recovery Solutions) Apr 2012 - Jan 2016
    Markham, On, Ca
    • Develop relationships with clients in order to meet or exceed their expectations. Client feedback has demonstrated that I have been successful• Generate Excel-based reports documenting daily and monthly financials, account status, employee and company performance metrics based on client expectations• Work with operations to develop forecasts and analyze performance based on current run rates and projected inventory• Manage accounts by performing ad hoc analysis, and regulating the controls in place for specific account handling. Including analyzing the risk of keeping certain accounts, and returning them when necessary• Handle the interdepartmental and system processes for hundreds of accounts daily in a fast paced and detail-oriented environment while using my FDCPA certification
  • Platinum Care Ambulance
    Office Administrator/Dispatcher
    Platinum Care Ambulance Mar 2010 - Jun 2011
    • Learned how to operate a small business, which included gaining and keeping customer loyalty, training and management of employees, and the maintenance of vehicles• Effectively handled incoming emergency calls, and dispatched ambulances immediately while maintaining order in stressful and fast paced situations • Used knowledge of logistics to ensure quick estimated time of arrivals for both emergency and nonemergency vehicles • Responsible for securing payments and keeping patient confidentiality
  • Fame & Martin Enterprises
    Sales Associate
    Fame & Martin Enterprises Oct 2005 - Feb 2010
    • Marketed and sold merchandise, provided personal customer service, and took inventory• Managed three employees and was accountable for booth profits
  • The Cook And O'Connor Families
    Nanny
    The Cook And O'Connor Families Jun 2006 - Aug 2008
    • Full-time caregiver for three children between the ages 3 and 12• Exercised good judgment in determining activities for the children• Mediated conflicts between siblings
  • Pilgrim Park
    Spirit Camp Counselor
    Pilgrim Park Jul 2003 - Jul 2008
    • Oversaw the organization and direction of over 300 campers, ages 8 to 14• Planned and led activities which enabled children to learn about faith, form friendships, and discover their inherent talents while in a fast paced environment • Helped children who had emotional and behavioral issues resolve problems and mediated conflicts between them
  • Sidley Austin
    Summer Project Assistant (Intern)
    Sidley Austin Jun 2007 - Aug 2007
    Chicago, Illinois, Us
    • Worked with product liability cases and used computer skills to record plaintiffs’ information and case files• Organized important documentation for 3-4 associates• Improved the method used for acquiring and recording information

Katrina Olson Skills

Time Management Customer Service Microsoft Office Marketing Powerpoint Microsoft Excel Access Management Sales Research Team Leadership Data Analysis Team Building Social Media Public Speaking Microsoft Word Event Planning

Katrina Olson Education Details

  • Gies College Of Business - University Of Illinois Urbana-Champaign
    Gies College Of Business - University Of Illinois Urbana-Champaign
    Business Administration With A Concentration In Marketing

Frequently Asked Questions about Katrina Olson

What company does Katrina Olson work for?

Katrina Olson works for Constellation Brands

What is Katrina Olson's role at the current company?

Katrina Olson's current role is Marketing & Sales Development Manager.

What is Katrina Olson's email address?

Katrina Olson's email address is kp****@****iuc.edu

What is Katrina Olson's direct phone number?

Katrina Olson's direct phone number is (513) 981*****

What schools did Katrina Olson attend?

Katrina Olson attended Gies College Of Business - University Of Illinois Urbana-Champaign.

What are some of Katrina Olson's interests?

Katrina Olson has interest in Badminton, Exercise, Soccer, Hiking And Other Outdoor Activities, Reading, Photography, Climbing, Softball.

What skills is Katrina Olson known for?

Katrina Olson has skills like Time Management, Customer Service, Microsoft Office, Marketing, Powerpoint, Microsoft Excel, Access, Management, Sales, Research, Team Leadership, Data Analysis.

Free Chrome Extension

Find emails, phones & company data instantly

Find verified emails from LinkedIn profiles
Get direct phone numbers & mobile contacts
Access company data & employee information
Works directly on LinkedIn - no copy/paste needed
Get Chrome Extension - Free

Aero Online

Your AI prospecting assistant

Download 750 million emails and 100 million phone numbers

Access emails and phone numbers of over 750 million business users. Instantly download verified profiles using 20+ filters, including location, job title, company, function, and industry.