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Katrina Pace Email & Phone Number
SEO and Conversion Copywriter
at
Collected Copy
LinkedIn matched
✓ Verified Jun 2026
3 data sources
Profile completeness 86%
Current company
Role
SEO and Conversion Copywriter
Location
Auckland, Auckland, New Zealand
Who is Katrina Pace? Overview
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Quick answer
Katrina Pace is listed as SEO and Conversion Copywriter at Collected Copy, based in Auckland, Auckland, New Zealand. AeroLeads shows a matched LinkedIn profile for Katrina Pace.
Katrina Pace previously worked as SEO & Conversion Copywriter at Collected Copy and Lead creator of awesome marketing experiences at Words For Wellness. Katrina Pace holds Msc, Human Nutrition, First With Distinction from Massey University.
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Collected Copy
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Profile bio
About Katrina Pace
My English teacher at school would be horrified to learn I'm now a writer. I think I spent most of my lessons gazing out of the window. This is possibly why conversion copywriting is the work I love doing so much - it's got less to do with grammar and proper sentence formation and more to do with communicating in a way that's easy to read and understand. Writing was never on my radar as a profession. But (what did I tell you? Mrs Bland would be horrified, "you can't start a sentence with BUT!") all the skills I learned over the years set me up to be an awesome copywriter. You see, I spent over 20 years working in the health industry as a Registered Dietitian. Picking up qualifications in Adult Education, Aromatherapy and Massage, Copy Editing and an MSc in Human Nutrition along the way. What do they all have in common? Communication. Then, when I left public service and opened my own private practice, I spent years making marketing mistakes, back-tracking and generally getting in a knot about web design, blogs and emails.All the time, I remember thinking that all the things I needed to keep clients coming in just kept me from doing the work I loved! Slowly, my free time went down, and my stress levels went up. When all I wanted was for my stress levels to go down and my free time to go up!With no money to invest in hiring my own copywriter, I learned from the best. Seth Godin, Donald Miller, Robert Cialdini, Johanna Weibe. I totally nerded out on SEO, conversion copywriting and how to write the best, most effective copy for websites. It’s amazing what years of health psychology can bring to the marketing field! And the transition to copywriter and word nerd began! I love working alongside web developers and designers to create copy that connects, engages and converts for their e-commerce and service-based clients. So we can use our collective skills to create amazing websites that change lives and the world (heck, why not aim for the stars!)
Current workplace
Katrina Pace's current company
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Collected Copy
Website
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9 roles · 15 years
Katrina Pace work experience
A career timeline built from the work history available for this profile.
Seo & Conversion Copywriter
CurrentIf you’ve tried writing website copy, you’ll know how easy it is to feel overwhelmed. Trying to sort out the jumble of words in your head, wondering what’s important and what’s not.Not having the right words on your website doesn’t just send the wrong message.It can hold you back from making the most of business opportunities and harm your potential to.
Jan 2023 - Present
Lead Creator Of Awesome Marketing Experiences
CurrentWhy "Words for Wellness"? Doesn't this mean I just write for business in the wellness space?Like most people, I think of wellness as not just being physically well. That's why I work with female-led businesses who you might not automatically think of as being in the wellness space. What really defines the types of clients that come to me for website copy.
2017 - Present
~9 yrs 5 mos
Editor, Smart Bites Magazine
Dietitians New Zealand
Smart Bites is the bi-monthly magazine of Dietitians New Zealand. We exist to build a strong and sustainable profession that empowers New Zealanders to make informed food and nutrition choices and inspire change that enhances the health and wellbeing of Aotearoa, New Zealand. Smart Bites has taken the baton of informing and updating our members from "News.
Dec 2019 - Jan 2021
Hfg Nutritionist & Dietitian
Healthy Life Media Limited
May 2017 - Dec 2020
Holistic Dietitian
Nourished In Auckland
Owner and holistic dietitian at Nourished in Auckland - Health, wellness and fermented food experts. Individual consultations, group therapy and health workshops.
Sep 2015 - Jan 2018
Senior Dietitian
Senior Dietitian, OutpatientsSpecialising in medical gastroenterology and general adult therapies
May 2014 - Sep 2015
Clinical Dietitian
Clinical dietitian / Quality Assurance DietitianResponsible for a variety of adult medical wards and outpatient clinics in a tertiary care facility.Responsible for managing quality assurance work for nutrition information sheets, policies and clinical guidelines across the Waitemata DHB Dietitian departments.
Aug 2007 - Apr 2014
Consultant Dietitian
Consulting dietitian assisting with development of the MSc Dietetics degree for Massey University. Responsible for student-led health care nutrition clinic.Lecturer on clinical dietetic and communication paper.
2011 - 2014
~3 yrs
2 education records
Katrina Pace education
Msc, Human Nutrition, First With Distinction
Massey University
Bachelor’S Degree, Dietetics
FAQ
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Quick answers generated from the profile data available on this page.
What company does Katrina Pace work for?
Katrina Pace works for Collected Copy.
What is Katrina Pace's role at Collected Copy?
Katrina Pace is listed as SEO and Conversion Copywriter at Collected Copy.
Where is Katrina Pace based?
Katrina Pace is based in Auckland, Auckland, New Zealand while working with Collected Copy.
What companies has Katrina Pace worked for?
Katrina Pace has worked for Collected Copy, Words For Wellness, Dietitians New Zealand, Healthy Life Media Limited, and Nourished In Auckland.
How can I contact Katrina Pace?
You can use AeroLeads to view verified contact signals for Katrina Pace at Collected Copy, including work email, phone, and LinkedIn data when available.
What schools did Katrina Pace attend?
Katrina Pace holds Msc, Human Nutrition, First With Distinction from Massey University.
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