Katrina Peralta, Rid work email
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Katrina Peralta, Rid personal email
With over 18 years of experience, I've built teams, developed environments, and created design strategies for notable organizations. Currently, I focus on design strategy at Google, specializing in strategic planning and managing workplace hospitality amenities, while collaborating with the real estate team to execute our vision for the North America portfolio.During my nearly 8 years at WeWork, I defined brand experiences and physical product typologies, developed implementation tools and processes, and scaled projects across the Americas. I recruited and mentored a team of over 30 designers, instilling a values-driven, user-centric approach that produced locally tailored, bespoke, and on- brand environments.
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Senior StrategistEra-CoNew York, United States -
Regional Design Strategy ManagerOfficeuntitled (Ou) Sep 2022 - PresentNew York, New York, United StatesRegional Design Manager of Amenity Experience, working for OfficeUntitled at Google.As a Regional Design Strategy Manager, I focus on the strategic planning and design management of Googles workplace, hospitality-forward programs in the Americas. Working as a contributor to the client’s real estate organization, my role is responsible for the holistic execution and implementation of the strategic vision for the company’s hospitality and amenity programs at specific sites. In close partnership with the Google real estate and amenity programs teams (Food, Events,Fitness, Transportation, etc.), I work as a local steward for the cross-functional approach, process, and delivery of strategic guidance for an integrated hospitality-forward amenity experience. -
FounderLivletstudio Aug 2020 - PresentNew York, United Stateswww.LivletStudio.comLivletStudio is a design studio focused on creating beautiful and timeless spaces. We specialize in giving new life to older designs (we LIVE for incredible before + afters) but love designing from scratch too. -
Head Of DesignStay At Lina Jan 2021 - Oct 2022At Stay at Lina, I overhauled the interior aesthetic of the brand, created a basis of design to serve as the brand guidelines to implement a cohesive look and feel to all properties, and created a process for the operations team to maintain the aesthetic and guest experience standards. I worked cross functionally with leaders of the Construction, Finance, Real Estate and Operations Teams to ensure the design aligned with these various department goals. -
Director, Product ComplianceWework Jul 2020 - Aug 2020New York, United States- Working cross-functionally to measure Product Quality throughout the lifespan of a building and ensure Design and Construction standards and initiatives are implemented across our Product according to global direction. -
Design DirectorWework Jun 2018 - Jul 2020New York, United States- Responsible for leading the Tri-State Design Team and overseeing the effective planning and delivery of Pre-Design and Design phases, including Due Diligence, Programming, Layouts and Finish sign offs.- Ensured projects are designed to budget, time and product quality objectives. -
Design Director, Headquarters By WeworkWework Apr 2018 - Jun 2019New York, United States- Built a lean, high-functioning, fast-paced, cross-disciplinary team to design and execute the headquarters by WeWork product line- Managed the creation and implementation of design standards documentation with the intention of a global roll out. - Oversaw effective planning and delivery of Pre-Design and Design phases, including Due Diligence, Programming, Layouts and Finish sign offs. Ensured projects are designed to budget, time and product quality objectives. -
Associate, Interior DesignWework Jan 2017 - Apr 2018New York, United States- Worked alongside the Head of Interior Design to run complex initiatives at the global level to improve product and process.- Created Interior Design Processes that allowed the Design Team to work more efficiently while simultaneously maintaining high quality design. -
Interior Design Cluster LeadWework Aug 2015 - Jan 2017New York, United States- Managed a team of Interior Designers, ensuring that they produced high quality designs that are on brand and utilize established design best practices. - Worked collaboratively with the Development Team to align goals related to schedule and budget. -
Design Project ManagerWework May 2013 - Aug 2015New York City- Designed and manage multiple projects of varying phases and complexity simultaneously, creating high-design spaces that align with the evolving WeWork brand.- Worked collaboratively with other disciplines and functions to create spaces that reflect the needs and goals of the WeWork business. -
Interior DesignerZyscovich, Inc. May 2007 - May 2013MiamiManaged all phases of projects from programming and construction documents thru construction supervision on a wide range of projects including K-12 and higher education buildings, libraries, federal, and medical buildings, transportation/retail, and corporate offices. Specific responsibilities have included project management, space planning, programming, design concepts, meeting and coordinating with clients, production of construction documents, material, color and finish selection, and project specifications, purchasing and installation supervision services. Maintained consistent relationships with product representatives to be most up to date with industry trends. -
Interior Design InternMiami Dade County Gsa Oct 2006 - May 2007Worked with Interior Designers to develop concept and presentation drawings required for the Miami Dade Public Library System expansion project. Specific responsibilities included space planning, as-built drawings, graphic communication, construction documents, meeting with client, material, color and finish selection, presentation boards.
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Interior Design InternMiami Dade County Aviation Apr 2006 - Oct 2006Worked with Interior Designers on the interior maintenance of Miami International Airport terminals, offices, and on-site hotel, and off-site cargo spaces. Specific responsibilities included coordination of work orders, space planning, tenant improvement construction documents, as-built drawings, construction site walk-thru’s and punch lists.
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Residential CloserFour Points Title Company 2002 - 2006
Katrina Peralta, Rid Skills
Katrina Peralta, Rid Education Details
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Interior Design -
Coral Reef Senior High School
Frequently Asked Questions about Katrina Peralta, Rid
What company does Katrina Peralta, Rid work for?
Katrina Peralta, Rid works for Era-Co
What is Katrina Peralta, Rid's role at the current company?
Katrina Peralta, Rid's current role is Senior Strategist.
What is Katrina Peralta, Rid's email address?
Katrina Peralta, Rid's email address is ka****@****ork.com
What schools did Katrina Peralta, Rid attend?
Katrina Peralta, Rid attended Florida International University, Coral Reef Senior High School.
What are some of Katrina Peralta, Rid's interests?
Katrina Peralta, Rid has interest in Blogging, Event Styling, Photography, Graphic Design, Home Decoration.
What skills is Katrina Peralta, Rid known for?
Katrina Peralta, Rid has skills like Interior Design, Space Planning, Interior Architecture, Submittals, Design Research, Architectural Drawings, Revit, Ff&e, Autocad, Project Management, Architectural Design, Adobe Creative Suite.
Who are Katrina Peralta, Rid's colleagues?
Katrina Peralta, Rid's colleagues are Alex Zhang, Mj Tan, Akanksha Deolekar, Rogelio M., Alan Guillen, Guillem C., Diane Thepkhounphithack.
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