Katrina Wang

Katrina Wang Email and Phone Number

Product Manager @TikTok | Technology | Strategy | Product Design | Business Analytics | Intelligent Government | Social Media | University of Chicago @ TikTok
los angeles, california, united states
Katrina Wang's Location
Shanghai, China, China
About Katrina Wang

MPP candidate at Harris, University of Chicago. Fast-learner with good logic and critical thinking abilities and media literacy. Experienced in business analysis, various kinds of media production, research and event planning. Has great interest in technology, debating and photography.

Katrina Wang's Current Company Details
TikTok

Tiktok

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Product Manager @TikTok | Technology | Strategy | Product Design | Business Analytics | Intelligent Government | Social Media | University of Chicago
los angeles, california, united states
Website:
tiktok.com
Employees:
6875
Katrina Wang Work Experience Details
  • Tiktok
    Product Manager
    Tiktok Aug 2024 - Present
    Shanghai, China
  • Ant Group
    Product Manager
    Ant Group Aug 2022 - Jul 2024
    Hangzhou, Zhejiang, China
    - Channel design: Be mainly in charge of designing the new version of the car service channel, on the service organization level, flipped up and highlighted the high-frequency service, interests and order information, and adjusted the service display form to improve the overall efficiency of the channel; At the display logic level, set up different forms of product blocks according to user attributes and channels, and increased the intelligent recommendation ability,which improved the conversion efficiency by 40% within one year;- User growth: In online scenarios, integrated the contend of car service in Alipay's various functions such asrecommendation and search, increased the transparent transmission of key information and interests, improved theexposure rate and conversion efficiency of the channel in Alipay; In offline scenarios, promoted user’s willingness to pay online by providing capabilities such as gas station query and interests collection; Increased the number of users by 200% and doubled the retention rate within one year;- Rights and interests construction: Cross-team cooperation, worked with other brands in Alipay to optimize the car owner membership system, provided compound rights and interests rewards, improved the overall number of payments and the online consumption of car owners; And precipitated high-quality car owners’ features into the corresponding data system for subsequent refined operation and management
  • Tiktok
    International Strategy Intern
    Tiktok Dec 2020 - Mar 2021
    Beijing, China
  • Boston Consulting Group (Bcg)
    Pta
    Boston Consulting Group (Bcg) May 2020 - Oct 2020
    Shanghai City, China
    - Conducted research of 7 Chinese pharmaceutical companies (CRO and CDMO) through the prospectus and other disclosed information, reviewed business model and financial status, and built a scoring model to encapsulate key success factors, and refined 20 slides- Performed bilingual interviews with experts in China and Indonesia about the overview of the MedTech, IVD, and Pharmaceuticals markets, cultivated 5 memos to summarize potential investment opportunities and risks- Led a group of 5 PTA, streamlined the longlist of over 3000 target companies in the Pharmaceuticals and MedTech area with Wind and Excel, categorized the companies with 20 subsectors, and maintained the database
  • The Paulson Institute
    Assistant Of Paulson Prize For Sustainability
    The Paulson Institute Sep 2019 - Dec 2019
    Beijing City, China
    Assisted in the management and operation of the 6th Paulson Prize for Sustainability- Organized background research and bulk information of more than 100 candidates from the perspective of environmental impact, creativity, financing mechanism and scalability, and developed 10 briefing books of the finalists for the jury committee- Provided suggestions on event logistics, staging design, and other audio and visual elements of the award ceremony- Finished 3 storyboards for the video of the finalists, including Shenzhen Ecological Energy Park, Project Double Million: Plastic Waste Recycling and Reprocessing, and Triple-Carbon Circular Economy Project- Achieved further outreach of Paulson Prize branding to targeted conservation and political community, such as China Environment News, Green Finance Center, and Shenzhen government- Supported the award ceremony on site and made exposure to mainstream media, such as Yicai, Xinhua News, and China Daily
  • The Paulson Institute
    Communications Intern
    The Paulson Institute May 2019 - Nov 2019
    Beijing City, China
    Paulson Institute is a non-partisan, independent “think and do tank” dedicated to fostering a US-China relationship that serves to maintain global order in a rapidly evolving world, which operates at intersection of economics, financial markets, policy advocacy and environmental protection, in part by promoting balanced and sustainable economic growth.- Attended the weekly conference call of Communication team, updated work process between U.S. and China, and monitored daily news- Operated the official WeChat and Weibo platform and planned social media campaigns and educational contents on special days to leverage public power, such as the International Day for the Conservation of Mangrove Ecosystem, and World Environment Day- Orgainzed and translated policy reports to build awareness of thought leaders from MacroPolo Think Tank, Green Finance Center, and Conservation teams among key audience through various media channels, such as Paulson Institute’s official WeChat account and website- Completed the 2018 Annual Report of Paulson Institute and offered suggestions to the development and implementation of comprehensive communications and media engagement strategy of Paulson Institute in China in 2019

Katrina Wang Education Details

Frequently Asked Questions about Katrina Wang

What company does Katrina Wang work for?

Katrina Wang works for Tiktok

What is Katrina Wang's role at the current company?

Katrina Wang's current role is Product Manager @TikTok | Technology | Strategy | Product Design | Business Analytics | Intelligent Government | Social Media | University of Chicago.

What schools did Katrina Wang attend?

Katrina Wang attended University Of Chicago, Communication University Of China, University Of California, Los Angeles.

Who are Katrina Wang's colleagues?

Katrina Wang's colleagues are Nabil Benazzouz, Cheng Yao Lee, Maria Clara Chierighini Moraes, S Bates, 孔维国, Martin Martinović, Panisara Traithipmatukorn.

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