Katrina Schultz Email & Phone Number

New York City Metropolitan Area

London, Gb

London, Gb

London, Gb

I lead the digital marketing services team that enables digital revenue growth and delivery. Responsible for the talented team of professionals that manages post-sales relationships, Program Management, product process ideation, reporting,Online Advertising Services including newsletter, site and ad ops, and customer support for the Informa Markets division. Direct management responsibility for a team of 29 high-performing professionals.

London, Gb

London, England, Gb

As Vice President, Client Services and Delivery for the UBM Tech division of UBM Americas, I lead the talented, focused, and effective group of 21 professionals that comprise the Product & Process, Integrated Program Management, and Program Operations & Reporting teams that manage and deliver on an annual basis over 2,200 unique programs for 332 unique clients in the IT space representing $30 million in annual revenue for the UBM Tech division of UBM Americas.I work with and manage the team to ensure top-shelf, white glove service for all clients post-sale, drive sales enablement, contribute to new product ideation, and most importantly, happy, repeat clients who enjoy successful programs with strong ROI run by proficient, efficient, and creative teams who advocate for client success and company wins. On-time, complete, efficient delivery is cost-of-entry for us. I have a strong background in client management, project management, marketing, product management, brand management, leadership, and change management - and this position uses all aspects of those skills.

London, England, Gb

Lead the combined team of 24 professionals that comprise the Integrated Program Managment - Top Accounts and Core Products, Webcast/Online Events, and Reporting & Operations Delivery teams that manage and deliver on UBM Tech's 2000+ annual custom client media programs post-sales.Check out my team's website: http://createmarketingservices.com/

London, England, Gb

Lead a team of nine Client Services Managers at all levels, managing all of UBM Tech's hundreds of custom media clients' programs post-sales. Clients include all of the brand-name technology companies ranging from strategic accounts including IBM, Dell, Cisco, HP, Symantec, Intel, CA, and their peer set to forward-thinking technology marketers including Global English, Red Hat, Workday and others, representing over $46 million in revenue annually. • Hire, manage, coach, train, and direct a team of nine dedicated staff and project-specific freelancers, providing coaching, strategic guidance, and issue resolution on a daily basis. • Implement, define, and refine process improvements to effectively manage our daily interactions with our clients to proide white-glove service. Parter with key internal teams to ensure successful delivery, including Sales, Operations Delivery, Marketing Strategy & Delivery, Product Development, Editorial, Custom Content Services, Creative Services, IT and Development, Production, Print Production, Online Ad Account Services, Business Office, Webcasts, Virtual Events, Live Events, and external vendor partners as needed to develop new technologies. • Assemble and manage virtual teams of editors, web developers and producers, designers, production, audience marketing, live event managers, and database marketing to create custom online and print products with measurable results and goals, including lead generation, marketing reach, and audience engagements.

Promoted to serve as the primary driver for client custom marketing business, serving as a player-coach personally driving and managing UBM TechWeb's largest client programs, while coaching and directly managing a team of eight direct reports, including two direct reports focused on large accounts. Personally managed over $26 million in programs; lead the team managing over $40 million in programs annually. • Drove successful delivery of custom client programs through coordination with editorial, custom content services, creative services, IT and Development, Production, Print Production, Online Ad Account Services, Production, Business Office, Webcasts, Virtual Events, and Live Events, Performance Marketing and Lead and Goal Delivery, Sales.

• Managed and directed custom integrated media and marketing programs for UBM TechWeb’s most strategic client accounts: Dell, Microsoft, Cisco, Symantec, and HP, managing the execution of over $17MM in revenue annually. • Hired, trained, and managed a team of three dedicated staff program managers and project-specific freelancers, providing coaching, strategic guidance, and issue resolution on a daily basis.• Personally launched and managed high-level, cutting edge programs for our strategic accounts, including the award-winning Enterprise Efficiency.com program. This program, sponsored by Dell, has garnered the Mins Best of the Web award designation among others, and currently is among UBM TechWeb’s largest programs, representing a constantly growing range of offerings and services, including 900+ leads/quarter, 3 live Radio Shows, webcasts, live events, Learning Modules, and international components, including a German sister site and international lead generation.• Implemented, defined, and refined process improvements to effectively manage our daily interactions with strategic accounts, partering with key internal teams to ensure successful deliver, including editorial, custom content services, creative services, IT and Development, Production, Print Production, Online Ad Account Services, Production, Business Office, Webcasts, Virtual Events, and Live Events, Performance Marketing and Lead and Goal Delivery, Sales. • Assembled and managed virtual teams of editors, web developers and producers, designers, production, audience marketing, live event managers, and database marketing to create custom online and print products with measurable results and goals, including lead generation, marketing reach, and audience engagements.

• Propose and package fully integrated custom integrated b-to-b marketing programs for clients including Dell, IBM, Toshiba, Microsoft • Served as a liaison between program management team and sales partners, clarifying program goals and objectives, ensuring regular communications, and driving client issue management solutions.• Managed a team of one dedicated staff program manager and project-specific freelancers, providing coaching, strategic guidance, and issue resolution on a daily basis.• Personally managed the business’s first multi-million dollar integrated program, developing the methodology and template for providing white glove service for large complex programs helping to drive the company’s transformation from a publishing company to a marketing and media services organization.• Directed intake, analysis, staffing, and management of all West-coast based sales programs, managing this half of the business through execution.• Manage a team of freelancers and staff writers, editors, and team members to project manage integrated customer marketing and media programs for b-to-b clients• Serve as Program Manager and primary client relationship manager for programs, create and manage to P&Ls, manage freelance and freelance editors and writers, determine magazine, PR, and online advertising unit placements, optimize programs, and provide full reporting and optimization recommendations on a weekly, monthly, and quarterly basis.• Manage programs ranging from 3-12 months; overseeing 7-12 programs consecutively with responsibility for 6MM in revenue annually

New York, Ny, Us

• Own the marketing, content and creative strategy for the Corporate Card online channel: corp.americanexpress.com• Serve as brand steward and project consultant for all Corporate Services product and marketing teams for web marketing• Manage US Domestic and Global website marketing and online selling for corporate card applications across all nine product lines• Responsible for 15,000 prospect leads annually and $85MM in charge volume across the channel

New York, Ny, Us

• Responsible for driving the creative strategy for in-branch advertising and merchandising all Chase retail branches• Managed agencies of record to develop in-branch merchandising and collateral to support customer acquisition and retention • Created and managed first-ever JPMC new media merchandising (multi-media DVD for in-branch use)• Interface with internal (Legal, Compliance, LOB, Product Management, Advertising) and external partners to drive creative development and implementation

New York, Ny, Us

• Product Management: Owned and managed Chase Online Banking Bill Presentment (Chase Bill Management Center)• Project Management: Managed cross-functional projects of 20-50 team members at all levels. Prepared business requirements and work flows, managed project life cycle documentation; served as interface to technology partners and vendor representatives• Vendor Management: Managed vendor relationships and negotiated multi-year contracts with two external vendors• Market Research: Coordinated with internal marketing research counterparts to conduct primary and desk customer research• Marketing: Coordinated with internal marketing counterparts to develop marketing strategies and promotions

New York, Ny, Us

• Business project manager for Online Banking web site development efforts. Created project guidelines and requirements for technology teams based on business strategies and goals

New York, Ny, Us

The Leadership and Management Development Program consists of 18 months of rotational job assignments, special projects, committees, and classroom training. Specific emphasis is given to leadership training, project and product management, negotiation skills and team leadership.• Program Orientation Manager – Managed a team of 40 peers to plan and execute a three-day orientation• Recruiting Committee Team Leader• Rotational Assignments:1. Enterprise Technology Systems Merger Integration Office – Lead Project Manager:  Coordinated Chase and JPMorgan Project Offices to integrate four legacy systems into one online system  Managed and consolidated projects to generate a $50K cost savings in three months2. Investment Bank - Business Analyst and Deal Team Support Provided hands-on technology client support for senior investment bankers and deal teams 3. Treasury & Security Services - Electronic Bill Presentment and Payment Assistant Product Manager Managed patent process and wrote patent document for JPMC’s first venture into online bill presentment 4. Corporate Human Resources - Project Coordinator Created and managed database for investment bank recruiters, consolidating five systems into one central database• Managed events coordination and first use of live streaming audio for offsite HR Executive Conference

M.S., Strategic Communications

B.A. (Dual Degree), English Literature, Spanish Studies

Education record

Ubm Management Leadership Program, Managing High-Performing Teams, Leadership, Emotional Intelligence, Coaching

Managing Employee Performance