Katrina Smith Email & Phone Number

Seaford, Gb

Seaford, Gb

Remote

Action Learning Associates are the UK’s leading provider of action learning and action learning facilitator training. This is a freelance position managing all aspects of the marketing including digital, social media, PPC, email marketing and lead generation.

Sussex And London

Mcphersons Chartered Accountants offer a portfolio of financial solutions – from dealing with tax returns to helping with starting a new business or advising on growth strategy. This is a hands-on role heading up the marketing function. Responsibilities include achieving and maintaining page 1 organic SEO rankings, develop humorous videos, set up and built social media presence, Google & LinkedIn Ads, launched monthly newswire with 20% CTR, sponsorships, event management, content writing, press releases, client case studies, strengthen client database and provide sales leads.

Uk

Genesis Forwarding Services (acquired by Toll Global Forwarding 2011) 2003 to 2011Toll Global Forwarding is a freight forwarder with over 5000 employees and a worldwide network of 70 offices in 30 countries throughout Asia, Australasia, Europe, North America, Africa and the Middle East.Key Achievements:■ Initiated, planned and managed implementation of annual group marketing plans and specific promotional plans throughout the year.■ Set up and managed a major customer programme where the top 80% of revenue was identified, an account manager assigned and visit/contact activity monitored and reported via customer database - effectively centralising this data from three companies into one.■ Proposed and received corporate funding for a UK Telephone Sales team trial whose objective is to sell on the phone (as opposed to generate leads).■ Part of UK management team that implemented the integration process of three UK companies into one with total turnover of over £250 million.■ Completed re-branding process from both Genesis and WT Sea Air to Toll Global Forwarding (including all print materials, promotional gifts and websites)

Genesis was acquired by Toll in July 2010. Key achievements at Genesis include:■ Winner of National Chamber Awards - Services to Exporters■ Winner of International Business Awards■ Building and harvesting overseas agent relationships - extensive overseas travel■ Management of all aspects of branding■ Attend monthly board meetings and key decision maker in company marketing strategy■ Leads generated led directly to over £2 million of sales per annum

Level 7 Diploma, Digital Marketing, Excellent

Social media, PPC, Google Ads, Content marketing, websites, SEO, social media strategy, story marketing, Linked In, Facebook and Instagram.

Bachelor Of Arts - Ba, Business And Marketing Management, 2:1

Buyer behaviour, Marketing comms, Advanced accounting, Advanced business law, Marketing analytics

High School, Communication Studies, Psychology, Art, A Levels

Gcse'S