James Andrews Recruitment Solutions, is a specialist recruitment consultancy which places professional staff within the Technology, Human Resources, Social Housing, Property Management & Construction, Finance & Accountancy, Legal and Procurement sectors.As Marketing Manager, I lead on the following areas:- Increasing the company brand reputation and presence- Creating, owning and guarding the company brand guidelines, our corporate language and all externally facing content- Forming, managing and implementing the annual marketing strategy, across a range of channels including website, social media and email, paid advertising, conferencing, event planning and SEO- Developing and implementing multi-channel marketing campaigns (using both digital and traditional methods) from start to finish- Collaborating with the business development team to discover client expectations and create content to support BD activities- Managing external agencies and freelancers to ensure the creation of marketing materials, to support both inbound and outbound efforts- Building and optimising a long-term, inbound lead generation structure- Supporting website development activity- Managing the corporate events schedule and collateral requirements- Measuring the effectiveness of marketing campaigns and regularly report on results- Producing content varying in tone and positioning for websites, brochures, case studies, blogs, email campaigns and social media

At James Andrews Technology, we’re passionate about shaping the future of the tech industry by connecting exceptional talent with opportunity and delivering solutions that perfectly match our clients’ unique recruitment requirements. We understand that in today's fast-paced digital landscape, having the right talent is crucial for growth and success, and our dedicated technology recruitment division is committed to meeting this demand, connecting our client partners with only the most skilled professionals in the industry. Through years of experience, we have been able to consistently deliver for both our clients and candidates, repeatedly matching talented professionals with forward-thinking companies. Whether it has been for permanent, interim or contract staff solutions, James Andrews’ knowledge of the technology sector has been influential in finding the right fit.

With over 50 years’ combined industry experience as part of the James Andrews Group, and an extensive network of high-calibre senior Human Resources professionals nationwide, we’re perfectly placed to take your organisation to the next level by building executive teams with the experience and skillset to achieve specific strategic goals, connecting clients and candidates whose visions and motivations fit seamlessly.We have a proven track-record of sourcing senior-level talent across all HR functions and sectors nationwide, working specifically with business’ looking to hire Heads of Department and above. Our services include both executive and retained search, and we cover permanent, contract and interim roles, along with services including talent pipelining, market intelligence reporting and HR consultancy.

- Ownership of the evolution and performance of DestinationSkin brand to maximise performance and growth - Devising and maintaining the marketing strategy to include monthly planning, campaign building, promotions and assigning channels - Working with the graphic designer to produce POS, collateral and other promotional print items - Ownership of total order values and understanding key trends across the business - Effective decision making through driving customer insight and drive and incentivise more customer feedback - Collaborative working with the digital marketing team to ensure digital activities match the current brand vision for growth - Generation of social media content and coverage to increase platform and reach entire market potential - Maintaining effective relationships with key stakeholders within the operational business to ensure the needs are effectively supported

Winner of 2021 GLAMOUR Wellness Power List 'Best Menstrual Health Brand' Award.- Building and maintaining relationships with national online and offline retail accounts with prompt issue resolution - Working closely with internal Marketing team to support and drive innovative activities and promotions with partners to increase volume and profitability - Identifying opportunities for brand-building partnerships outside of the retail space including working with influencers and industry experts - Ensuring smooth running of BeYou Affiliate Scheme - Managing the day-to-day relationship with external PR agency - Acting as a point of contact for internal product knowledge and trainingCurrent stockists include Boots, Superdrug, Beauty Bay, Cult Beauty, Ocado, Whole Foods, Missguided, WH Smith, Chemist Direct and multiple pharmacies and online independent retailers. www.beyouonline.co.uk@beyouperiod

Stockists: Boots, Superdrug, Beauty Bay, Cult Beauty, Ocado, Whole Foods, Missguided, WH Smith, Chemist Direct and multiple pharmacies and online independent retailers. www.beyouonline.co.uk@beyouperiod

- Ownership of the scheduling and activity brief for three high turnover websites; H&B UK, H&B Ireland and GNC UK and aligning with the associated channels including Social Media, Email Marketing and Paid Advertising - Developed and maintained a digital activity plan and promotional calendar which met customer needs and aligned with Category and Trading plans- Analysed sales and promotional data on a daily basis, identifying opportunities to drive profitable sales growth and improvements in activity execution - Managed briefs going into the in-house Design Team to ensure timely delivery of assets ready for promotional changeovers and homepage changeover deadlines- Worked with the Online Merchandising team to ensure that all activity was executed on  time and in the correct location for optimum performance- Led weekly departmental meeting to ensure all functions were aligned - Implemented multiple category and seasonal landing pages, continually testing creative across the site and ensuring content remained relevant and engaging to customers

- The category point of contact for internal marketing teams and external media agencies, co-ordinating omni-channel activity to run via these teams- Worked alongside the Buying and Commercial Team to launch 100s of own label and branded products per year- Analysed and reviewed category, business and promotional sales data and market share information on a weekly basis- Worked closely with the CRM department in order to use loyalty scheme data and insights to implement targeted customer activity, developing a solid understanding of customer segmentation and the Holland & Barrett customer - Worked in partnership with suppliers to assign their marketing budget to the correct activities for optimum ROI- Confidently presented category marketing strategy to external and internal stakeholders including Executive Management at corporate events including H&B Supplier Day and H&B International Franchise Conference- Attended at industry trade shows regularly to look at category innovation and network with existing supplier base