Katy Lee Email & Phone Number

- Manage execution of 30+ email marketing campaigns monthly with little direct supervision, including end-to-end setup, testing and optimization, scheduling, reporting and analysis. Oversaw vendor work on email campaigns during reduced team headcount.- Act as a CRM subject matter expert and communicate performance results, strategy, and compose.

- Deployed and tracked over 30+ email campaigns monthly to help our partners increase brand awareness.- Collaborated with Analytics partners to understand onsite behavior and ensure campaign attribution through Adobe Analytics, to optimize click-through and conversion rates.- Worked with internal and external partners weekly to collect, QA, organize, and.

- Maintained the company’s website and social content update-to-date with 10,000+ views.- Used SEO tactics to increase traffic, drive up share numbers, and improve the company’s Google page ranking.- Developed content such as writing 3000+ words blogs and infographics for company website which reached over 10,000+ people.

- Analyzed consumer conglomerate studies using Qualtrics software and aggregated research data for consumer behavior. - Prepared monthly data for deliverables and presented analyses to the research assistant team. - Led weekly research studies and served as a liaison between faculty researchers and study participants.

Chestnut Hill, MA

- Assisted the Vice President of University Mission and Ministry at in administrative duties such as filing, distributing files, and coordinating schedules for 10+ student-workers, allowing for an organized working environment.- Designed a website using Squarespace which provides the community of women in Boston weekly updates of events and general.

Boston, Massachusetts, United States

- Organized and presented client deliverables on consumer research and editorial opportunities to senior management at B2B companies.- Brainstormed bi-weekly marketing ideas and strategies for potential leads such as updating the company’s website contents.

Responsible for driving new sign-ups through serving as a liaison between the customer and the company

Hong Kong

- Mapped research across multiple teams to prepare competitive analyses of brands within the security technology industry.- Communicated with 20+ prospective companies and recommended business development options.- Reviewed and refined business development plans and marketing strategy and presented weekly to the company executives.

Greater Los Angeles Area

Taught students from ages 8-12 school subjects including Math, English, and Arts

Rosemead, CA

Provided health insurance program enrollment and utility bill assistance for low-to-moderate income residents in the Los Angeles County, specifically dealt with the enrollment of Covered California.