Katy Pacheco Email & Phone Number

Valencia, Es

Ohio, United States

•Organize and manage over five monthly virtual events, ensuring seamless execution across departments.•Serve as the primary point of contact for the marketing team, ensuring smooth coordination and timely delivery of campaigns.•Develop and maintain project timelines, track milestones, and ensure alignment with business goals.•Provide regular project updates to leadership, highlighting risks, performance insights, and process improvements.•Continuously streamline project workflows and improve efficiency by developing detailed SOPs and facilitating regular team meetings.•Support creative teams by identifying and addressing bottlenecks, ensuring tools and resources are available for successful project delivery.

Tennessee, United States

•Coordinated and managed projects across up to four distinct businesses, integrating strategies and objectives to enhance collective performance and ensure alignment with strategic goals throughout the project lifecycle, from concept to completion.•Cascaded client projects to the web developer, content writer, and account manager, ensuring seamless execution and timely delivery. •Refined CRM processes using GoHighLevel to optimize customer interactions and enhance satisfaction.•Managed biweekly payroll for W-2 employees and contractors, ensuring precise compensation and adherence to schedules.•Served as the primary point of contact for client communications, handling inquiries, resolving issues, and cultivating positive relationships to improve customer engagement and retention.

Managua, Nicaragua

•Spearheaded 10-12 copywriters in task assignments & delivered intuitive guidance & feedback to create a cohesive team.•Engineered review processes & revamped copywriting techniques through user testing, research, & data analytics to enhance the quality of content.•Established collaboration with Talent Acquisition & onboarded twelve new hires by interviewing candidates & reviewing assessments for strategic staffing decisions.

Managua, Nicaragua

•Crafted over 80 engaging blog articles per month to reach a target audience exceeding 1K monthly readers, achieving a 2X increase in visits and engagements month-over-month.•Delivered 25+ website landing pages to promote partner products and services, resulting in an average 3% conversion rate on target markets.•Created customized SEO content for 15+ clients, elevating organic search ranking for 85% of them.

Nicaragua

Analyzed user engagement data across Google Ads, Facebook Ads, & Bing Ads and calibrated keyword bid prices to maximize return on investment.•Managed diverse PPC accounts while optimizing budget utilization, resulting in a reduction in cost-per-click and increased click-through rates.

Managua, Nicaragua

Answered 2K+ customer inquiries through phone and online chat per month, resolving 95% of cases in the first interaction.

Managua, Nicaragua

Handled complex Microsoft Surface queries & troubleshooting for 2.5K+ users across three continents,resulting in a resolution of 90% within 24 hours.

Managua, Nicaragua

-Planned and coordinated production, customer service, sales, and marketing, to guarantee a high-end customer service experience and a quality product.

Managua, Nicaragua

-Organized daily work schedules to guarantee timely work completion and quality control. -Coordinated and communicated with headquarters daily to keep tabs on the current inventory and sales. -Supervised and managed a team of 2 employees, ensuring a balanced work schedule and employee satisfaction.

Managua, Nicaragua

Handled 500+ customer calls per month, with an average satisfaction rating of 85%.