Kateryna Boyko Email & Phone Number

Germany

London, England, United Kingdom

• Own the portfolio of 5 products, within 3 domains, including 2 complex platforms:
• AC Housing: SaaS Rent & Property Management System for Housing Associations
• AC Fundraising: SaaS Fundraising Platform for nonprofits, charities and membership organizations
• B2B Commerce Product Line: SaaS software products for B2B sellers tasks automation
• AC Ecommerce for NonProfits: SaaS ecommerce solution for nonprofits, charities and membership organizations.
• Defined and prioritized products roadmaps, ensuring user and business goals achievement and cost effectiveness

• Saved $1.25m in yearly losses by customer journey analysis that led to monetization model change
• Performed UX research to analyze and improve customer experience and conversion into paying subscribers
• Lead customer segmentation, business processes analysis & modeling, mapped customer journey
• Created technical specifications (user stories / use cases), performed specifications refinement, sprint planning
• Owned product growth backlog based on product KPIs and in-depth analysis of customers journey
• Collaborated with 30-person cross-functional team: engineering, designers, products, marketing, support

Munich, Bavaria, Germany

• Reward-based Automated Marketing Campaigns Platform.
• Analyzed target audience, identified buyers goals and needs, validated hypothesis during user interviews
• Performed buyers business processes analysis, participated in product vision & scope development
• Gathered first users feedback, participated in roadmap prioritization with 6- person development team
• Identified, onboarded and nourished first 20 marketplace buyers
• Performed product demo for 10-20 prospects monthly

Munich, Bavaria, Germany

• Worldopo - all the streets of the World in your hands! A real-time multi-player strategy mobile game combining AR, AI, Blockchain and Geopositioning.
• Participated in market research, competitors analysis, product requirement document development
• Participated in first 30 000 users acquisition & engagement
• Identified main prospects needs and objections, lead development of FAQ, user guides, help articles
• Planned and executed startup showcase in 4 international exhibitions
• Lead project localization to 5 languages

Munich, Bavaria, Germany

• Managed the entire sales cycle from lead qualification to closing
• Elicited, analyzed and documented prospects business, users, technical requirements
• Communicated with 50-person development team
• Coordinated internal designers team for updating website, case studies and other marketing materials

Greater New York City Area

• Managed company Amazon and Ebay seller accounts with 400 SKU
• Analyzed data to improve SEO within marketplaces
• Developed new methods/ideas for sales growth led to 250 % increase in sales
• Partnered with 2 key stakeholders to discuss strategies
• Managed client relationships
• Developed new company customer service pipeline based on Amazon customer service standards