Katya Legler

Katya Legler Email and Phone Number

Building data-driven solutions for the Advertisement and Media industry @ SteppeChange
Katya Legler's Location
New York City Metropolitan Area, United States, United States
Katya Legler's Contact Details
About Katya Legler

Katya Legler is a Building data-driven solutions for the Advertisement and Media industry at SteppeChange. She possess expertise in analytics, product development, product marketing, business intelligence, online advertising and 4 more skills. Colleagues describe her as "Katya is both a wonderful mentor and team lead. She sets ambitious directions, provides context, unblocks bottlenecks and ensures that her team delivers value. She also understands that many commercial regions require specific deliverables and as a global team lead, she empowers her team to execute accordingly. I feel very fortunate to have worked with Katya and I hope we can work together again in the future!", "I was introduced to Kate by a senior colleague of mine at Cornell as a guest speaker for my class on Digital Marketing. She has spoken in my class in the past few years about a variety of digital marketing topics, ranging from holistic topics (state of the digital advertising landscape) to technical topics (nuts and bolts of advertising measurement). Kate is a great speaker and definitely an expert on this area. Her passion for teaching and mentoring students shines through the way her slides are meticulously presented. Here are some direct comments from students: "She certainly understood a lot of the questions and insights from both a business and technical perspective which was very refreshing." "A very good presentation." "Kate definitely knew her stuff and had an interesting perspective.", and "I had the pleasure working under Kate when I first joined the Client Research team at Yahoo.Kate is, first and foremost, a good mentor and one of the best managers I have ever had. She always encouraged me to take on new initiatives and provided constructive feedback to help me improve. I am grateful for her helping me grow, both professionally and personally. Kate not only has deep understanding about ad effectiveness measurement and audience targeting but also be able to communicate those insights to sales and external clients in a simple, easy-to-understand fashion. Kate is dedicated, attentive to details and a good team player. I would not hesitate to recommend Kate for any future employer and wish her the best."

Katya Legler's Current Company Details
SteppeChange

Steppechange

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Building data-driven solutions for the Advertisement and Media industry
Katya Legler Work Experience Details
  • Steppechange
    Solution Development
    Steppechange Apr 2024 - Present
  • Liftoff Mobile
    Director Of Technical Program Management, Product
    Liftoff Mobile Sep 2021 - Mar 2023
    Redwood City, Ca, Us
    Headed the company TPM function within Product org and managed a team of six in three global locations. Formed the team, scoped and scaled key processes. • Owned product launches from defining launch goals to launch execution and communications• Defined and monitored key performance metrics across products• Owned critical response function managing investigations and resolution for issues and outages
  • Facebook
    Manager, Program Management, Business Integrity
    Facebook May 2018 - Sep 2021
    Managed a global team of 12, which included managing managers. Owned Facebook integrity workflows in Trust & Safety space. Built data-driven products to ensure solving for major risks while optimizing for user experience. • Scaled workflows while improving efficiency• Defined, implemented and monitored workflow health measurement and metrics• Owned demand forecasting • Worked across multiple cross-functional partners (Product, Ops, Engineering, Data Science, Marketing, Scaled Ops) to build engagement models
  • Yahoo! Inc.
    Strategic Program Manager
    Yahoo! Inc. Dec 2015 - Aug 2017
    Sunnyvale, Ca, Us
    Served as a Program Manager for strategic cross-organizational and cross-region initiatives• Developed data management and reporting tools supporting Yahoo advertising business. Rolled out new insights products for advertisers. Tools included: audience insights, mid- and post-campaign reports, quarterly business review (QBR) reports, and vertical reporting• Gathered and prioritized feature requirements from external and internal users stakeholders• Managed Lift Analysis and ROI reporting to evaluate campaign efficiency
  • Yahoo! Inc.
    Senior Manager, Insights And Analytics Products
    Yahoo! Inc. Dec 2011 - Dec 2015
    Sunnyvale, Ca, Us
    Led the client facing analytics product team that owned full portfolio of customer reports. • Managed analytics product development throughout the product lifecycle including gathering and prioritizing customer requirements, defining the product vision, managing cross-team communication, creating go-to-market strategy, and educating internal and external users• Served as a day-to-day contact for sales, solution engineering and marketing teams as a subject expert in analytics, data modeling, and measurement• Led client communications serving as a product evangelist and presenting custom insights
  • Interclick (Acquired By Yahoo!)
    Client Research Manager
    Interclick (Acquired By Yahoo!) May 2011 - Dec 2011
    Owned client-facing reporting and analytics that allowed our clients to understand their online audience as well as evaluate efficiency of advertising campaigns
  • Rqlab Консалтинг
    Partner
    Rqlab Консалтинг Jul 2007 - May 2009
    Москва, Ru
    Developed relationships with both new and current clients including Fortune 500 Companies (the biggest client was Microsoft). Sold consulting projects in sales effectiveness and performance management fields
  • Ecopsy Consulting
    Senior Consultant
    Ecopsy Consulting Jun 2003 - Oct 2006
    Moscow, Moscow City, Ru
    Led projects in human capital area and business process optimization. Clients included top companies in Oil & Gas, Utilities, Technology and Pharmaceutical industries. Specialized in building competency models, personnel assessment, and managing high talent pools Grew from specialist to consultant to senior consultant

Katya Legler Skills

Analytics Product Development Product Marketing Business Intelligence Online Advertising Customer Insight Behavioral Targeting Data Driven Marketing Sales Enablement

Katya Legler Education Details

  • Cornell Johnson Graduate School Of Management
    Cornell Johnson Graduate School Of Management
    Mba
  • Lomonosov Moscow State University (Msu)
    Lomonosov Moscow State University (Msu)
    Social Psychology

Frequently Asked Questions about Katya Legler

What company does Katya Legler work for?

Katya Legler works for Steppechange

What is Katya Legler's role at the current company?

Katya Legler's current role is Building data-driven solutions for the Advertisement and Media industry.

What is Katya Legler's email address?

Katya Legler's email address is kl****@****toff.io

What schools did Katya Legler attend?

Katya Legler attended Cornell Johnson Graduate School Of Management, Lomonosov Moscow State University (Msu).

What skills is Katya Legler known for?

Katya Legler has skills like Analytics, Product Development, Product Marketing, Business Intelligence, Online Advertising, Customer Insight, Behavioral Targeting, Data Driven Marketing, Sales Enablement.

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