Katy Pritchard Email & Phone Number

Staplehurst, GB

London Area, United Kingdom

Supporting the business by reviewing their current Martech set up, providing feedback and recommendation for change to optimize and rebuild the foundations in order to gain visibility to ROI. Implementing revised business processes to optimize lead generation and ensure accountability for lead follow up. Supporting on data enrichment, data compliance and.

Kent, England, United Kingdom

Windsor, England, United Kingdom

Leveraging the capability to improve productivity and drive enhanced customer communications through automation and targeting. Looking at the online customer journey to tailor communications and behaviour to deliver the right information at the right time. Passionate about continuous improvement through data driven decisions whilst ensuring there is a.

London, United Kingdom

Driving an enhancement program in productivity and continual improvements to help the Sales team to focus on selling. Creating an environment that underpins and supports the business needs through enforcing process and accountability of data through standard usage systems and utilizing technologies to make the systems ‘sales friendly’. Converting the MI.

London, United Kingdom

London, United Kingdom

Guildford, United Kingdom

Optimising operational efficiency: On-going operational administration of ExactTarget and data and Marketing element of Salesforce. Regular marketing analysis to help improve data quality and marketing performanceBusiness System road map: Producing and delivering functional designs to meet business requirements that are innovative and add value to.

System Selection: Selection of new marketing automation / e-marketing solution. Worked with key stakeholders and users, managing product demos, reference calls and contract negotiationsTraining & Adoption: Global roll out of marketing system – including account set up, on boarding, training, coaching, system integration, improving data qualityBusiness.

Initially working for the UK team responsible for email communication. Worked on various projects, from launching our first Customer Newsletter, to various lead generation activities and looking at integrating various routes to generating responses for revenue generating activities. Also acting as mentor for our intern.From December 2009 I have been.

Working to support the Marketing department in areas such as email creation, event management. Also playing a key role in future lead generation activities for the UK Market and providing support around campaign planning/creation/deployment to the global team.

-Reviewed the website pre launch-Monitored Traffic, customer paths and drop off points of the website-built development specs on how the website needed to be amended to suit the UK market whilst applying to UK regulations- website management - updating copy, images-booking advertising space on the website-developed the Marketing strategy for the.

Education record

Education record

Education record

Post Grad Diploma In Marketing, Marketing

This course consisted of the following modules: Analysis and evaluation, Strategic Marketing Decisions, Managing Marketing Performance and.

Bahons Business Studies And Sport, Business Strategy, Sport Psychology, Nutrition

Hnd, Leisure Management