Katy Tassmer Email & Phone Number

North Reading, Ma, Us

Big picture leader and a well-organized manager who consistently delivers results while maintaining exceptional collaboration and creativity. Powerful combination of marketing expertise, communications, and graphic design skills that enable the unique ability to communicate clearly with creative, technical, and administrative staff to achieve corporate goals. Leads teams of various sizes and helps them to capitalize on their strengths for the growth and development of the team as a whole, as well as the individual team members.

Provide overall marketing strategy and planning, and engage with market sector leaders to identify and develop new market and business development opportunities. Lead brand strategy and management, enforce rigorous go/no-go project analysis process, oversee quality assurance program, and manage special projects. Direct creative team and supervise staff of four.

Led in-house communications team, overseeing graphic designers and writers/editors in the production of all promotional and presentation materials as well as providing support services to technical staff and clients. Managed business development and public relations efforts. Managed multiple projects and sustained top-quality work under tight deadlines. 75% of team’s proposals led to interviews for the firm.

Assisted in all production phases of project proposals, handling creative and technical details alike, and seeing projects through entire process. Helped firm achieve nationally competitive position to pursue projects previously bid only by significantly larger architectural firms.

Supported Marketing Coordinator in production of proposals, promotional materials and visual presentations. Organized and maintained critical image database to support business development activities. Retained as part of core team after company sustained staff reduction by more than 70%.