Driven by a passion for self-help books, I founded Books with Kesar, a blog dedicated to providing free book summaries and recommendations. This initiative aims to make wisdom from books accessible to all.• Experimented a lot of different strategies on YouTube from long videos, shorts, to podcasts and fuelled the organic growth.• Transitioned the blog from Blogspot to WordPress, enhancing user experience and content accessibility.• Implemented a social media and SEO strategy, expanding our community focused on personal growth and self-improvement.• Mentored and trained a team of dedicated student interns to handle the blog and its social media.Achievement: Attracted international recognition, including a lucrative paid offer for each summary from a Singapore-based firm, underscoring the quality and impact of the blog.

In late 2019, I embarked on my freelance journey. Since then, I have been dedicated to working remotely, collaborating on a range of dynamic projects that have evolved my role from content creation to management & training.• Prepared custom content and delivered seminars in business networking groups, explaining key concepts of Digital Marketing.• Currently conducting Digital Marketing training for Orion EduTech’s South African students and professionals online through Skype.• Specialized in developing landing page content strategies for various niches, including travel and real estate and training teams to implement them.

Udeti LLC is a consultancy firm established by former U.S. Government Diplomats to assist visa seekers with their interview preparations. This was a freelance contract-based role.• Spearheaded the seamless adoption and training of Google Workspace, including Google Drive, Docs, Sheets, Chat, and Spaces, for the entire team, improving productivity.• Effectively managed remote content operations, overseeing collaboration among web developers, graphic designers, and digital marketers to achieve project goals, while also providing training for new team members.• Enhanced blogs written by former U.S. Government Diplomats to boost credibility for key B2B clients, including top educational institutes like Shorelight and Valmiki, nurturing industry leadership.• Crafted a highly effective content strategy for YouTube, employing a Q&A format. The resulting video garnered over 67,000+ organic views.

SS&C GlobeOp is a business division of SS&C Technologies, an American multinational holding company headquartered in Windsor, Connecticut, that sells software and software as a service to the financial services industry. I worked with their IT team.• Assisted in conducting technical round interviews and providing training to new recruits, ensuring the selection of qualified candidates and equipping them with the skills necessary for success in their roles.• Conducted extensive research and created engaging content for email marketing campaigns and webinar presentations, effectively communicating key messages and driving audience engagement.• Managed the technical aspects of website content management systems for GoFunds, ensuring optimal performance, security, and SEO-friendly content delivery, which enhanced online visibility and user engagement.

Tejora Technologies is a dynamic firm specializing in product engineering, digital solutions, and technology services. My tenure here was dedicated to collaborating on projects for their esteemed client, Axis Bank, one of India's leading private sector banks.• Played a crucial role in the creation of Jasper reports, contributing to the generation of critical business insights and enhancing decision-making processes.• Collaborated with cross-functional teams at Axis Bank, mentoring team members to ensure project success and exceed client expectations.• Oversaw the development and maintenance of a web project aimed at Non-Resident Indians (NRIs), improving the digital experience and service accessibility for a key customer segment, thereby enhancing customer satisfaction and loyalty.

Founded over a decade ago, Mindgate has embarked on an impressive journey, establishing a formidable presence in the Indian, Middle Eastern, and ASEAN markets. I was a part of their IT team providing digital solutions to multiple leading Indian banks.• Developed user-centric documentation for digital payment platforms, significantly enhancing end-user comprehension and engagement, thereby supporting marketing and customer service teams in promoting product adoption.• Conducted in-depth analysis and comparison of technologies, providing valuable insights and recommendations to senior management for training, strategic decision-making, and the adoption of new digital solutions.• Contributed to high-impact government projects, including the implementation of UPI and NETC FASTag solutions for some of the top-most Indian banks. These initiatives played a key role in reshaping digital payment landscapes.

Hamusa Agro-Industries Private Limited was established with a noble vision: to bring fresh farm produce directly to consumers and hotels, revolutionizing the way agriculture interfaces with urban life. I was part of their IT team focused on online marketing.• Led the enhancement of SEO strategies for two online stores, both powered by WordPress. My efforts drove increased online visibility and accessibility, enabling a wider audience to access fresh produce effortlessly.• Collaborated in shaping User Interface designs through the skilled application of HTML, CSS, and AngularJS, ensuring intuitive and visually appealing digital experiences.• Managed the social media channels, fostering engagement and communication with the community, and further strengthening the brand's connection with its audience.