Kaustav Bhattacharya Email & Phone Number

Mumbai, Maharashtra, India

Mumbai, Maharashtra, India

• Planning publicity strategies and campaigns• Writing and producing presentations and press releases• Dealing with inquiries from the public, the press, and related organisations• Public policy advocacy through industry bodies• Analysing media coverage• CSR planning and implementation • Develop content strategy aligned with short-term and long-term marketing targets• Collaborate with design teams to plan and develop site content, style and layout• Create and publish engaging content• Edit, proofread and improve writers’ posts• Optimize content according to SEO• Manage content distribution to online channels and social media platforms to increase web traffic• Develop an editorial calendar and ensure timely delivery of content• Ensure compliance with law (e.g. copyright and data protection)• Stay up-to-date with developments and generate new ideas to draw audience’s attention• Establish an internal communications strategy in conjunction with senior leadership• Ensure organisational initiatives and projects are successfully communicated to employees and stakeholders• Plan, edit and write content for a variety of internal communications mediums, such as a staff intranet, monthly magazine or regular email bulletin.• Storyboard or translate ideas to the creative team of art directors and designers• Use social media to communicate with staff internally

New Delhi Area, India

• Plan content and delivery and use tools like Hootsuite• Social media strategy• Social media marketing• Email marketing• Content planning and strategising• Social Media Analytics• Manage and facilitate social media communities by responding to social media posts and developing discussions• Monitor and report on digital performance using tools such as Google Analytics• Association building• Reputation management• Brand image management• Worked on a film for DPE (Dept. of Public Enterprises) on CSR activities in PSU space• Planned Digital Campaign to roll out opportunities and challenges in the PSU Sector; Conference chaired by Hon'ble PM Narendra Modi (PSE Conclave)

New Delhi Area, India

• Have created advertisement and corporate jingles for Sensodyne and similar clients• Have worked on Music Production for "The Flying Elephant Films"•Have created the background score for theatre productions of The Khaitan School, Noida and other such projects• Recorded and Produced the Music of Several upcoming bands• Assisted in the Musical Recording and Production of Kathak Performances and Musicals directed by Sharat Chandra Srivastava

Dehradun

• Outreach Events, In-house Events and Community Building Events• P.R and Content• Corporate Communications• Curation and Association Building• Social Media Planning• Ideation to Execution of the event, with minimalistic expenditure• PR Connect with alliances to make networking effective and to find potential partners for outreach events• Build relationship with schools, colleges and other institutes• Curating Vendors & Associates (To provide a platform for artists to showcase their skills)• Setting Calendar and Budgets for events• Assign budgets per event, per team• Hiring personnel/volunteers as per event requirement• Source, engage and negotiate apt vendors• Align all teams with job sheets and tasks with timelines• Set timelines from planning to execution, per team and individual• Setting, communicating & maintaining timelines & priorities• Event Concept creation- theme, message, purpose• Ensure all collaterals per event (signages, ppts, audio/visuals, graphics) have been created and tested before scheduled time• Content editing and collating the material that shared with social media team• Overlook payment schedules and timely payment to vendors• Liaise with sales and marketing to publicize and promote event• Post Event Report creation• Training and briefing of event to all WIC teams involved

• Executive Producer the cultural event of India Africa Forum Summit 2015 at Rashtrapati Bhavan, New Delhi• Conceptualised, created and executed a show (IAFS 2015) for 54 Heads of State / Heads of Government with over 200 Artistes from all over India and 9 different African Countries• Executive Producer of The Sacred Pushkar festival, 2015 ( http://thesacred.in/ ) Technical Manager for Jazz Utsav, 2015 in Delhi( http://jazzutsav.teamworkarts.com/ )• Music Production Manager for Jaipur Literature Festival Music Stage• On ground event execution• Content strategising and development• Booking Artistes for events• Finalizing vendors for Light & Sound, Infrastructure, Decor, etc.• Working closely with design team for event collaterals including Ads, posters, hoardings, standees, etc.• Creating budgets and P&Ls for events• Working on presentations and proposals for pitch to clients

Noida Area, India

• Organised Swar Utsav '14; Delhi's biggest Indian Music Festival• On ground event execution• Booking artistes for events• Content Development for events• Content Development for Aaj Tak TV show "Sureeli Baat"• Working on Repackaged Release Schedule of albums• Quality Check of Masters and Final product including software (music) as well as hardware and packaging• Making Cost sheets for individual products & events• Working close with the design team for all album and event collaterals including posters/Ads/Newsletters etc.• Feeder information to Marketing on products and their launch plans• Artiste management• Handling studio recordings/Editing, mixing, mastering• Conceptualizing Compilations and repackaging catalogue• Managing accounts of artistes• Talent Scouting & Overseeing the artistic development of recording artistes and/or songwriters

New Delhi Area, India

Reporting and editing for a hyper-local tabloid supplement for Hindustan TimesCovering Delhi civic issues (Political & Social)Writing features and interviewsCovering events (Page 3, Music Events, Dance, Book launches)Reviewing restaurants & other similar propertiesIn-charge of four editions (Lajpat Nagar, Rajouri garden, Janakpuri and West-Central Delhi)

Leadership Development Program

Leadership Development Program

Post Graduate Certification In Digital Marketing And Communications, Marketing

Post Graduate Diploma In Mass Communication, Mass Communication/Media Studies, First Class

Areas of Study: Communication Mass Communication Print Media (Reporting and Editing) Advertising and Public Relations Electronic Media

Diploma, Audio Engineering And Music Production

• Basic Electronics • Concepts of Studio and Acoustic Design • Music Theory and Appreciation • Digital Audio Concepts • Studio Environment.

Certificate In Management, Management

Bachelor Of Arts (B.A.), English Literature

Activities and Societies: Head of Music Society in College Completed graduation in English Literature with Specialisation in Classical.

Science

Activities and Societies: Lead Singer of the School Band & an active member of the Literary Society

Education record

Activities and Societies: Lead Singer of the School Band, Joint Secretary of Rotary Club, Secretary of Spic Macay Club