Kaustav Roy Email and Phone Number

Part of the Eugenie.ai team, a subsidiary of Fractal

Part of the Eugenie.ai team, a subsidiary of Fractal

- Focus: Transformation to improve workflows and design utilitarian products.- Objective: Understand, co-work, and innovate with Sciences & Engineering, prioritizing sustainability as a long-term AI-driven software solution- Stakeholders: People from Material Sciences, Behavioural Science, Data Science (IP), Mechanical, Electrical, Electronics and Digital Communications background.- Key Collaborations: Google, Jabil, Flextronics, Meta, TATA- Achievements: - Derived complex process workflows - Implemented sustainable policies to transform scope 1 and 2 emitting operations into sustainable ones- MVP Value: Created 11% profit in costs and carbon emission reduction within 90 days of demo installation- Conducted user interviews, surveys, competitive analysis, and market research.- Product brainstorming and evangelising from the very root level.- Brand and communication design: Creating brand identity, mission, vision and goals for state of the art analytical tool invented for expert stakeholders- Design of the product to address the business and consumer goals with special focus on accessibility and usability. Grounded in primary interviews with domain experts and factory visits for the same.- Extremely fast-paced with long-term SaaS interventions- Working directly with executives and higher-level management to produce prototypes, as well as front-end and back-end developers to implement the designs.- Conducted workshops within teams to spread the idea of design thinking and innovation, as well as session related to product, market & competition and other topics related to sustainability and climate- tech- Shortlisted and emerged as the best performing startup from 6000 international contenders. On-boarded as Google vendor.