Leading the successful production of the 'Beyond Buds with People’s' podcast, boosting audience reach by 10% through strategic research of industry SMEs, skillful interviewing, and effective social media promotion (LinkedIn, Reddit, Discord, Twitter).Pitching and developing long-form articles for corporate website and sponsored pieces for native advertising.Writing and editing marketing materials and many internal briefs for the company, including: long-form creative copy for the corporate blog and bringing daily average impressions over 100.000, captions and concept design for the social media channels, e-mail marketing, podcast show notes, and product copy.Constructing Public Relations briefs and scripts for employees to use on sensitive topics and advising senior directors in the organization on public affairs strategies.Developing training materials for employees and supporting implementation.Planning, designing, and managing campaigns and projects, including the prototyping, design, and launch of subsidiary websites.Marketing and training video production, including: planning and developing topics, writing scripts and storyboards, planning and executing film shoots, and recording and editing audio and video in Adobe Premiere Pro.

Authored articles in AP style, significantly contributing to a year-over-year increase in web traffic and reader engagement.Specialized in in-depth research and reporting on science and technological advancements in the agricultural sector.Developed a popular series of restaurant reviews, blending culinary critique with cultural storytelling, resulting in a noted increase in social media sharing and reader interaction.Covered a wide range of local events, from community gatherings to major cultural festivals, providing comprehensive reporting that boosted the LA Weekly’s local event coverage reputation.Collaborated on investigative journalism projects, shedding light on important local issues and enhancing the publication's credibility and community impact.

Spearheaded comprehensive SEO analytics and audience targeting initiatives for LA Weekly and its subsidiary websites, leading to a sizable increase in organic traffic and improvement in search engine rankings within the consulting period.Utilized advanced SEO tools and techniques to analyze web traffic and reader behavior, providing data-driven insights for content optimization.Crafted and executed an impactful SEO strategy that enhanced content visibility and reader engagement, resulting in an increase in average session duration and rise in page views.Collaborated closely with editorial and marketing teams to align content creation with SEO best practices, significantly boosting online presence and reader loyalty.Influenced content planning through strategic recommendations based on SEO findings, leading to more targeted and effective coverage of key topics and trends.

Collaboratively designed and co-taught an innovative and popular multimedia creative writing course for 12-15 year old students, in partnership with UCI Informatics doctoral student Minerva Wu.Developed a comprehensive curriculum incorporating interactive multimedia elements, enhancing student engagement and creativity.Instructed and mentored a diverse class of 20 students, fostering a dynamic and inclusive learning environment.Implemented a variety of teaching methods tailored to young learners, resulting in a 95% student satisfaction rate and noticeable improvement in writing skills.Received commendable feedback from students, parents, and peer educators for the course's positive impact on students’ creative expression and multimedia literacy.

Managed and improved overdue loan processes, effectively communicating with up to 75 borrowers daily to resolve loan-related issues, reducing overdue accounts by 20%.Prepared and verified a diverse range of loan documentation, including business and personal credit reports, property appraisals, and tax audits, contributing to a perfect accuracy rating in the department.Conducted in-depth liquidation analysis in collaboration with the Relationship Manager and CCO to assess and mitigate bank exposure, leading to a sizable reduction in risk.Diligently reviewed and processed up to 20 client loan files daily, improving file accuracy and borrower satisfaction.Efficiently generated and maintained critical bank and individual reports, supporting key decision-making processes.Oversaw budgeting and coordination with third-party vendors for property appraisals and other essential reports, streamlining vendor interactions and reducing costs by 10%.Innovated and implemented new operational processes, leading to an 80% increase in processing efficiency in the department.Authored and established Standard Operating Procedures (SOPs) to guide best practices and train new staff, significantly improving team productivity and consistency.

Led comprehensive customer service training for over 10 employees, resulting in a 50% increase in customer satisfaction ratings within the produce department.Orchestrated food preparation training sessions, enhancing operational efficiency and adherence to health and safety standards.Developed and implemented innovative employee training and education programs, focusing on product knowledge, customer engagement techniques, and efficient workflow management.Collaborated with department managers to identify training needs and tailor programs accordingly, improving overall team performance and productivity.Actively contributed to creating a positive and engaging work environment, leading to a 50% reduction in staff turnover.

Implemented targeted community marketing initiatives, increasing community engagement and event attendance.Spearheaded donor outreach campaigns, effectively communicating the foundation's mission, resulting in a sizable increase in donor contributions.Assisted with the coordination and execution of multiple fundraising and educational events, helping to manage logistics and collaborating with cross-functional teams.Assisted in the development and maintenance of potential donor call lists, enhancing the efficiency and effectiveness of outreach efforts.Actively participated in educational training activities, gaining insights into non-profit marketing strategies and educational program development.

Supported the delivery of a rigorous bilingual curriculum in English and Spanish to a diverse classroom of 30+ students, enhancing their language proficiency and cultural understanding.Assisted in implementing OCEAA's Two Way Bilingual Immersion (TWBI) program, contributing to a noticeable improvement in students' bilingual communication skills.Collaborated with lead teachers in integrating arts and technology into daily lesson plans, fostering students' creativity and 21st-century skills.Participated in the development and execution of innovative educational projects and activities, aligning with OCEAA’s mission of nurturing critical and creative thinkers.Engaged with parents and community members to support a nurturing and inclusive educational environment, reflecting OCEAA's commitment to dual language immersion and holistic education.

Actively participated in the planning and execution of multiple high-profile events, assisting with innovative design concepts and venue transformations.Supported event management tasks, coordinating logistics and vendor relations for events hosting thousands of attendees.Collaborated with a dynamic team to deliver exceptional client experiences.Gained valuable insights into the intricacies of event production, from initial concept development to final execution.Utilized strong organizational and communication skills to effectively assist in managing event timelines and ensuring seamless operations.