House of Objects is a Mumbai based boutique offering unique and chic home decor products suiting the modern taste. Founded in 2019, it specialises in curating products from across the world, to create a design-centric collection that redefines not only design but a lifestyle. House of Objects is founded with the vision to create a modern & contemporary lifestyle change in the Indian market which is bereft of quality home decor items that can match their taste. With the aim to bring the design elements of the world under one roof, House of Objects is your one-stop-shop for beautiful home decor products.

• Successfully managing the Business Development, Strategic Marketing, and Account Management with the brand relationship management team and retail partners• Bringing in brands like Thomas Cook, Powerhouse gym, House of Anita Dongre etc. onboard, accounting for 15% of the company's yearly revenue• Liaising with partners, marketing and analytics teams to optimize revenue generation opportunity and demonstrate strong ROI• Conducting and developing market analysis/strategies to customize customer centric services and identify potential targets cultivating business relationships• Conceptualizing all marketing & brand promotion activities to increase visibility and market penetration• Coordinating with brands through focused approach and nurturing relations for perpetual and productive business relations

• Performed comprehensive competitive analysis of key competitor in three market segments by analyzing products, business scope and distribution channels - creating basis for strategy formulation• Created a financial valuation model for effective competitive analysis leading to key modifications in key performance indicators and re-positioning of the firms pitch to prospective clients• Collated and analyzed VOC from publishers & advertisers leading to revealing of significant insights on pricing and content generation for the website

• Developed tailor made proposals for clients in sync with their brand positioning and coordinate with cross-functional staff for managing advertisement campaigns• Organized options within budgetary allocations carrying out media selection for advertising campaigns and planned media buying with emphasis on adopting new communication media from time to time.

 Built consensus models, valuation models and earnings model for Fortune 500 companies Wrote credit research reports for 120 companies, primarily for the U.S. media and entertainment sector, focusing on covenants and credit policies Created equity research reports for leading US tobacco and entertainment companies Recognized as ‘Achiever of the Month’ in February and July 2012

• Performed internal and tax audits of medium sized proprietor and partnership firms valued over Rs. 50L • Conducted the statutory audits of a leading consumer product company and a leading bank• Prepared income and service tax returns for clients that accounted for 35% of the company’s revenue• Developed new business opportunities with limited review and income projection presentations for existing and prospective clients