Senior Digital Marketing Specialist
Doha, Qatar
Within the scope of my present role, I work as a Senior Digital Marketing Specialist for Q-Tickets, where I am accountable formanaging the multi-channel digital marketing campaigns to drive brand awareness, user acquisition, retargeting, website traffic, and user growth. I also design and implement plans for all ecommerce web SEO/SEM, marketing database, email, social media platforms, and Google advertising campaigns. In addition, I spearhead the optimization of digital marketing campaigns and ads to reach success metrics. As a result, I boosted the online sales by 50% through Ad campaigns. I also worked as a Media Planning & Digital Marketing Analyst for Qatar Day, where I was responsible for driving the digitalplanning & trafficking campaigns across Google, Facebook, YouTube, Twitter, LinkedIn, Instagram, and various publishers &platforms for clients. I assessed the web metrics via Google Analytics, Webmaster tools and multiple data sets to provide a holistic view of campaign reports and optimization insights. Moreover, I handled SEO activities to increase website traffic, weekly/ monthly email marketing campaigns, and marketing and communication plans.In addition, I served as a Digital Marketing Specialist and Project Manager for Fish.qa and superintended management of online ecommerce platform and online & offline marketing while handling all social media platforms. I also orchestrated the advertisement campaign on Facebook business manager including conversion and executed email drip campaign as well. Addingon, I led the coordination and planning for press release and online media advertising. One of my major accomplishment include increase in the followers count by 100% across social media channels through my consistent efforts.