Sr. Sales Analyst
Current*Customers: HEB, AWG, Grocers Supply, United Supermarkets, Brookshire Grocery-Report development; developed comprehensive report that combined customer warehouse pulls, shipments & IRI market data used to analyze business for business calls, forecasting, planning & new item placement-Analytics; Created multiple reports that anticipated needs with the most up to date information through Excel expertise-Developed both pre and post event analysis & trade spending reviews; developed post event analysis process for a non-IRI customer using warehouse pulls and shipment data & created planning scenario tool to review entire year business & improve margins-Annual planning, both internal and external; provided data and tools to simplify the process & reduce errors-Assisted with sales calls as data expert-Team expert on trade management system, including field sales training; Expert on trade management, spending analysis, and event development-Developed others with system knowledge and training; Created “Kay University” including training on Excel, company systems, & shortcut tip sheets; over the last three years trained seven account managers/customer business managers on aspects of the role including contracts, addressing pricing changes/issues, handling item allocations, and how to address issues/opportunities with the customer-Utilized IRI reporting and data to support analysis; knowledgeable in IRI Xlerate and Market Advantage, plus Neilsen systems-Assist sales team with various actions, including but not limited to forecasting, deductions and maintaining databases; best in class forecasting due to developed tools and overall expertise in understanding the business and ordering processes; best in class with lowest deduction balance year after year-Trained as account manager under senior team member; Handled Dairy business at HEB, including sales calls, presentations, buyer interactions, and over-all handling of the business day to day