Kay Gerobin Email & Phone Number

United States

Santa Monica, California, United States

California, United States

Hong Kong

Former Fox Networks Group Asia Pacific Limited

Hong Kong

Conceptualized and created promotional materials and digital content for Fox Channels in Southeast Asia Region.Made promos, trailers, and contents in a timely manner. From concept development, video editing, voice-over meetings, audio-mix sessions, supervising graphic designs until the final preview for on-air and digital platform release.Collaborated with Programming, Asset Management, Traffic & Presentation, Marketing, and Graphic Designers to develop on air and digital strategies to grow the Channel’s reach, fan base and engagement. Supervised a small team of production assistant, designers, and audio mixers.Worked closely with Fox Networks Group regional offices across Southeast Asia and Taiwan.Developed and tracked budgets, schedules, content assets, operated a variety of equipment including video cameras, still photography, lighting equipment, audio recording, and media storage.

Quezon City, Philippines

Conceptualized ideas and executed detailed implementation of on-air strategies to sustain audience retention and to grow Channels’ reach for the Filipino market in North America and the Middle East region. Worked alongside with Channel Manager and Graphic Designer.Created and video edited promotional materials such as channel brand push, sizzlers, next on reels, TVC and channel segments.Supervised all on-air deliverables and channel branding for Kapatid TV5 and AksyonTV International.Made a budget-friendly production shoot for promotional materials.

Bonifacio Global City, Philippines

Handled high profile interviews, event shoots, sales reels and decks, in-house audio-video presentation for BLOOMBERG TV PHILIPPINES, COLOURS and CIGNAL TV INC.Launched and contributed channel brand elements for Bloomberg TV Philippines, suited for the young local market.Made scripts and promotional materials for business news, female-oriented channel and Cignal TV branding to drive growth for viewership ratings and to acquire new subscribers.

Philippines

Started as production assistant promoted to producer then executive producer and worked in sports, comedy, movie, and general entertainment brands.Collaborated with the creative director, producers, designers and programming team for brand development and campaign marketing push.Supervised project timelines and daily operations of the creative team. Responsible for all on- air deliverables and brand alignment for Diva Universal Philippines, My Movie Channel and The Game Channel.Conducted and managed live and taped production set-ups. Interviewed Filipino and international personalities for channel marketing and sales post event shoots.

Philippines