Kayla Lee Email and Phone Number

▪︎ Providing Brand Protection solutions to Fortune 500 companies - Developed enforcement strategies for the clients' Brand Protection(trademark & copyright) needs across online marketplaces, websites, and social media to prevent profit loss in distribution channels

▪︎ Buying and sourcing for home acc category (furniture, home decor, tabletop, etc.) -Planned merchandising with more than 300 brands by analyzing market trends and sales data -Launched new European brands to Korean market successfully (Hay, Fritz Hansen, etc.) ▪︎ Exclusive distribution business with Hermes in Korean market -Led exclusivity contract to distribute Hermes’ home accessories products only at Shinsegae -Managed products, prices and inventories by… Show more ▪︎ Buying and sourcing for home acc category (furniture, home decor, tabletop, etc.) -Planned merchandising with more than 300 brands by analyzing market trends and sales data -Launched new European brands to Korean market successfully (Hay, Fritz Hansen, etc.) ▪︎ Exclusive distribution business with Hermes in Korean market -Led exclusivity contract to distribute Hermes’ home accessories products only at Shinsegae -Managed products, prices and inventories by cooperating with France HQ and factory Show less

▪︎ Buying and sourcing for luxury fashion acc category (shoes, bags, small leather goods) -Managed brand and product assortment of accessories category (Givenchy, Tods, Christian Louboutin, etc.) -Utilized sales data and trends to optimize budget, pricing, and profit for each season -Developed category improvement projects by testing more than 200 new brands in the department store

▪︎ Managing sales of brands for the luxury accessories floor (bags, sunglasses, watches) -Managed floor operation to maximize sales and service quality with more than 100 partners (Gucci, Prada, etc.) -Developed selling strategies including sales event, promotion and advertisements