Kayla A. Shea Email & Phone Number

Copenhagen, Dk

Copenhagen, Capital Region, Denmark

-Write UX/UI copy for full website revamp.-Edit content and support stakeholders with new campaign pages and other website updates.-Work closely with UX team to align design and copy.-Create and maintain company-wide writing style guide. -Assist with copy for A/B testing.-Proofread urgent client communications as needed. -Align with copywriters in other teams for writing and brand consistency.

Hellerup, Capital Region, Denmark

-Wrote and edited UX copy for desktop and mobile investment platforms and apps. Collaborated with designers, developers, product owners, and project managers.-Contributed to overarching content and marketing strategies for the Saxo brand as well as individual products and user flows. -Wrote, edited, and proofread client and partner communications (email, platform messaging, push notifications, etc.).-Updated website copy and edited help portal text for new features or user flow changes, legal requirements, or general fixes. -Assisted with in-house news and marketing content production, paid search content, display ads, various social media content, and proofreading of video subtitles.

Copenhagen Area, Capital Region, Denmark

Content Lab: Radisson Hotel Group’s internal digital agency.-Performed software quality assurance for applications and websites, focusing on UI structure, usability, and copy, while continually documenting and improving processes. -Managed ongoing requests to update website content for more than 400 hotels on a multi-language, international website. -Provided support and helped maintain user guides to aid in the onboarding process for new asset management, content management, and project management systems. -Created and maintained a content writing style guide with comprehensive grammar and writing rules to promote consistent and user-friendly copy.-Implemented daily change log records and made proactive edits to keep data accurate across multiple platforms. -Completed website migration tasks, including manual component creation, editing, writing, and image sourcing.

Sun Prairie, Wisconsin, United States

Large retail warehouse company. Started in temporary positions while working on my LLC and was asked to stay on indefinitely.November 2016–December 2016- Personalized products using industrial embroidery machines. August 2017–April 2018-Continually learned tasks to help ensure order quality throughout the order process: picking, packing, prep, auditing.

Created to use both my copyediting and software testing skills while allowing myself more time to volunteer. -Researched laws for LLC creation, payroll, and reporting. -Provided software testing, proofreading, and copyediting.

Madison, Wi

Helped out to hone my software testing skills.-Generated user interface concepts and designed software features.-Performed manual software testing and documentation review.

Madison, Wisconsin

Information management company. Temporary job to allow volunteer time while also using my copyediting and quality control skills. -Reviewed and manually scored written English and math portions of standardized tests.

Cottage Grove, Wi

International fitness equipment company. Full-time testing role in a new QA department. Contributed to testing decisions from the ground up.-Performed functional, end-to-end, and user acceptance testing on fitness equipment console software.-Created test plans, test cases, and test strategies for a newly formed Quality Assurance department.-Communicated with domestic and international software testers, developers, and project managers.

Madison, Wisconsin Area

Small enterprise solutions and video platform company. Paid, full-time internship to learn more about software testing.-Wrote and edited user manuals, help documents, technical manuals, and infographics.-Manually tested and reported bugs for video recording and management software. -Executed user testing and recommended interface improvements.

-Oversaw quality control of energy efficiency cash-back reward application data, including learning Visual Basic for Applications to automate part of the review process. Reduced daily review time by 50 percent. -Managed all CRM-related JIRA tickets for the Madison office.-Wrote and edited internal procedure manuals, monthly time and expense reports, and external form letters.

Madison, Wisconsin

Energy efficiency company. Moved to Madison and learned more about software-related content management. -Processed energy efficiency cash-back reward applications. Supervised income-dependent application processing.-Assisted with copyediting and marketing tasks.

International shipping supply company. Continued building my website content management skills from my 2010 internship to this full-time role. -Managed internal search functionality, user interface testing, and web page layout decisions for over 27,000 products. -Created an internal application for tracking new product updates: generated concepts, coordinated with affected teams, tested changes/provided feedback to developers, and trained employees.

Student position in a continuing education/marketing department at the University of Wisconsin School of Business. -Learned HTML and contributed to website updates using the Sitecore CMS and Dreamweaver. -Created Google AdWords and Bing paid search campaigns using keywords discovered with wordtracker.com. -Incorporated relevant keywords into course copy to enhance organic and paid search results.

-Evaluated high performing competitor websites and distributed reports with suggestions for improving uline.com. -Conducted campaign reviews for pay-per-click campaigns on Google, Yahoo, and Bing.

College internship after taking accounting courses. Used my attention to detail and enhanced my quality control skills. -Matched, coded, and entered expense reports into company database to ensure accuracy.-Reviewed general ledger accounts and worked with Fixed Asset Software (FAS) to enter company data. -Managed projects for various supervisors.

Bachelor Of Business Administration (Bba), Marketing, Psychology

Copyediting Certificate, Copyediting

UC San Diego Extension. Completed online courses to attain a copyediting certificate.