Kayla Brendle Email & Phone Number

Pleasanton, Ca, Us

As the University Recruiting Lead for Generation Veeva's Engineering Development Program (EDP) in Toronto, I am responsible for locating and recruiting talented students and recent graduates to fill Associate Software, DevOps and Performance Engineering positions. To build Generation Veeva's brand across Universities within Toronto and the GTA, I facilitate on and off campus recruiting events, create and deliver in-person and virtual presentations/webinars to educate potential candidates on career opportunities at Veeva. I work closely with our Hiring Managers to screen and interview candidates and manage communications throughout the recruiting process. It is my goal is to ensure a smooth recruiting process for all candidates and for new hires, to facilitate a supportive, fun and educational environment to help realize their full potential within EDP!

San Jose, Ca, Us

• Project managed the integration between Ad Cloud, Analytics and Audience Manager platforms for Ad Cloud Canada’s highest priority clients • Maintained and grew a diverse portfolio of Auto, Cannabis, Finance and CPG advertisers, through strategic client relationship management and up-sell/cross-sell initiatives• Primary point of contact for external and internal teams on all aspects of Ad Cloud executions • Responsible for development and delivery of digital marketing strategy for brand and agency partners• Led weekly touchpoints with key stakeholders to discuss the impact of their digital advertising efforts • Orchestrated custom in-person training modules for clients new to Ad Cloud• Managed Canada’s first and largest cannabis advertiser at scale by onboarding 5+ new data providers and 30+ publishers allowing them to meet their Ad Cloud committed spend threshold YoY • Maintained role as Subject Matter Expert on Ad Cloud’s Survey product by attending the global Surveys & Advanced Measurement Summit, leading internal and external training sessions and providing regular product updates

New York, New York, Us

• Responsible for maintaining client relationships, providing trusted insight and guidance • Assisted Account Executive with pre-sales efforts and led all post-sales communication and execution • Engaged clients with detailed reporting, analytics and performance indicators for mid-campaign optimizations and end of campaign briefing • Communicated with various internal teams to complete available inventory requests and custom product executions• Main point of contact regarding any internal or external billing/invoicing inquiries

New York, Ny, Us

• Sole (client-facing) Account Coordinator directly supporting 13 Account Managers • Assists with a hands-on approach during both pre and post-sale phases of campaigns• Processes insertion orders and generates contracts• Provides proof of performance documents i.e. screenshot decks • Engages clients with detailed reporting, analytics and performance insights for mid-campaign optimizations and end of campaign briefing • Communicates with various internal teams to complete available inventory requests and custom product executions• Addresses client billing and invoicing inquiries • Creates brand collateral for the sales team such as interactive wrap-up decks • Equips new team members and outsourced support with product information and training material• Provides interim territory coverage and vacation support team-wide

New York, Ny, Us

• Entered and managed 500+ Ad CRM sales opportunities• Assisted with ongoing Salesforce and Ad CRM pipeline clean-up and maintenance efforts• Conducted weekly sales forecast and end of week sales analysis • Participated in intensive week long data migration of Microsoft sales inventory and 100+ campaigns into AOL systems

• Managed customer relations by consulting with clients in-store and onsite• Assisted in the execution and decorating of several successful private events • Acted as interim management while senior management was away, ensuring day-to-day operations ran smoothly

• Assisted and reported directly to the community manager over the duration of the conference• Live tweeted and engaged with over 250 attendees throughout the conference via Spark Sessions Twitter account • Contributed to the creation of 264 tweets, 309 retweets and 113 replies • Created and supported content that helped #SparkSessions trend nationally on Twitter

New York, Ny, Us

• Assisted and reported directly to the National Media Relations Coordinator and five publicists • Supported administrative duties such as daily media monitoring, writing press reports/releases and maintaining internal databases • Managed relationships with national media outlets (print, radio and television) by connecting them with Sony artists i.e. conducting “phoners” and providing press materials • Coordinated and executed artist related arrangements during promotional trips within Canada such as the Mothership Tour with Dillon Francis • Volunteered for various company events and opportunities such as the 2014 MMVAs

Toronto, Ontario, Ca

• Helped organize and execute launch events for clients such as Nella Bella, Buytopia.ca and Minling Pan Studio • Managed guest list of up to 200 visitants and tended to guests throughout event • Organized photo opportunities and retrieved media contact information for social media tags

Toronto, Ontario, Ca

• Led committee meetings and discussions regarding how to increase student involvement• Planned and executed student engagement and networking opportunities such as open houses and student workshops • Administered program-wide elections for 2012/2013 section representatives and 2013/2014 PR Committee• Acted as liaison between committee and Bachelor of Public Relations Program Coordinator

Bachelor Of Public Relations

Education record